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Insight-driven, quality-focused content written by the experts.

Manufacturing, Travel & Transport

January 4, 2024

What do the Travel and Manufacturing Markets Have in Common?

  After attending two conferences, similar challenges surface between these industries. I recently attended the World Travel Market (WTM) in...

Travel & Transport, AI & Automation

January 4, 2024

6 Ways AI Can Improve Business Performance

  Artificial intelligence (AI) is the ability of machines to learn and make decisions based on data and analytics. When...

CRM & Data, Customer Experience (CX)

January 4, 2024

Benefits of unified data to drive smarter business decisions

  Reinventing how companies use data to drive more intelligent business decisions whilst creating better customer experiences.   This article...

AI & Automation, CRM & Data

January 4, 2024

CRM at the centre of your customer-centric business

  Customer Relationship Management (CRM) is still extremely important to any business that has anything more than one contact, and...

Commerce & Experience Platforms, CRM & Data

January 4, 2024

How companies can use data to drive smarter business decisions

  Intro: Reinventing how companies use data to drive smarter business decisions and create better customer experiences. To help companies...

AI & Automation, CRM & Data

January 4, 2024

Digital Transformation Is More Than Swapping Selling Systems

  Digital transformation touches every aspect of your business. Companies such as Intrepid Travel (the largest small group adventure travel...

CRM & Data, Customer Experience (CX)

January 4, 2024

Top tips for digital transformation success in 2023

  10 challenges you need to overcome to ensure your transformation is successful Digital Transformation is often seen by business...

AI & Automation, CRM & Data

January 3, 2024

Are you getting the best value from your Call Centre?

  Customer Experience Analytics Arm Call Centres with Data for Converting More Bookings Call centres are valuable in aiding conversions,...

Travel & Transport, Customer Experience (CX)

January 3, 2024

Marketing for Tourism: The Biggest Mistakes

The tourism sector is soaring. More and more people are looking for their escape from reality heading into the new...

CRM & Data, Customer Experience (CX)

January 2, 2024

Meeting customer’s expectations, creating a connecting company

  Having entered the post-pandemic era it’s even more important that brands need to adapt to continue meeting customer expectations....

Travel & Transport, Digital Marketing & Media

December 21, 2023

Aviation Seo Tips – 9 Tips To Improve Your Rankings 

Using SEO (Search Engine Optimisation) for an airline’s website can dramatically help increase sales and make more people aware of...

Ecommerce, CRM & Data

December 15, 2023

Gaining Value From Your Product Recommendations: Cross-selling on Any Device

According to a study by Barilliance, personalised product recommendations account for up to 31% of e-commerce site revenues. Shoppers have...

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