Insights
Insight-driven, quality-focused content written by the experts.
CRM & Data, Customer Experience (CX)
May 10, 2022
The 5 key benefits of working with a Business Analyst.
Working with a Business Analyst (BA) can have long-lasting benefits for your business, bringing a range of knowledge and skills,...
CRM & Data, Customer Experience (CX)
March 20, 2022
How CDPs and First-Party Data can Help Solve the Cookie Crisis
Introduction Customer Data Platform (CDP) and First-Party Data are a few terms you’ll likely see appear when considering the future...
Commerce & Experience Platforms, CRM & Data
February 28, 2022
SHOULD YOU BE USING A D2C MODEL?
Over the last few years, online shopping has become a huge part of commerce sales, with growth leaping nearly fivefold in...
Remarkable News, Content Operations
February 7, 2022
Sagittarius supports Race Of Champions for 12th year
After a 2 year hiatus, Race Of Champions is back and so are we to support this prestigious event. Race...
Commerce & Experience Platforms, Contentful
January 28, 2022
UNPICKING THE “MONOLITH” – WHAT YOUR ALL-IN-ONE MARKETING SOLUTION IS REALLY COSTING YOU
A brief look back It’s been a few years since Tim Berners-Lee conceived the Internet, and since the beginning, companies...
CRM & Data, Customer Experience (CX)
January 22, 2022
PERSONALISATION, WHAT IS IT REALLY?
Remember the first mass email you ever received with your name in the subject line? For the first time in...
Remarkable News, Commerce & Experience Platforms
January 18, 2022
Former Big Brand Ideas marketing specialist, Hayley Bonnick joins Ultimedia
Ultimedia has appointed Hayley Bonnick as Head of Marketing. The former Big Brand Ideas marketing manager, joins the Episerver (Optmizely) specialists to...
CRM & Data, Customer Experience (CX)
January 10, 2022
What Is A Customer Data Platform? CDPs Explained
Developments in technology over the last decade have drastically shifted the way that users interact with businesses, placing customers at...
AI & Automation, CRM & Data
December 16, 2021
Financial Service Trends For Digital In 2022
Over the last two years, trends within the financial services industry have irrefutably been shaped by a post-pandemic world. Now,...
Customer Experience (CX), Digital Marketing & Media
December 2, 2021
Generating leads and converting; how digital unlocks potential.
From the first primitive mud huts to the ancient pyramids of Egypt and beyond, the concept of ‘construction’ has been...
CRM & Data, Customer Experience (CX)
November 22, 2021
Customer centricity in the Construction sector
Most businesses would aim or claim to be customer-centric. In the Construction and Manufacturing sectors, very few would be able...
CRM & Data, Digital Marketing & Media
November 10, 2021
Digital marketing in Construction and Manufacturing
Where we spend our money is always a hot topic. Perhaps never more so than now. With Budgeting season well...