Insights
Insight-driven, quality-focused content written by the experts.
AI & Automation, Commerce & Experience Platforms
January 19, 2023
HOW TO RECESSION PROOF YOUR ECOMMERCE BRAND
Economists, businesses and consumers alike are feeling the pinch of the cost of living crisis across the UK and beyond....
Commerce & Experience Platforms, CRM & Data
January 10, 2023
COMPOSABLE COMMERCE: E-COMMERCE IN 2023 AND BEYOND
From made to specification bikes, to customising sports shoes, we all love the flexibility to choose what suits our unique...
Commerce & Experience Platforms, Customer Experience (CX)
November 22, 2022
2022-2023 DIGITAL TRANSFORMATION IN GLOBAL MANUFACTURING
The global manufacturing industry is being buffeted by geo-political and socio-economic challenges. In today’s turbulent marketplace, companies are looking to...
Commerce & Experience Platforms, Customer Experience (CX)
October 6, 2022
3 REASONS B2B MANUFACTURERS SHOULD INVEST IN THEIR ONLINE EXPERIENCE
Have you noticed a change in your buyer’s behaviour since the pandemic? Business customers are now taking the buying journey...
Financial Services, CRM & Data
October 4, 2022
Law Firm Marketing & Digital Maturity
The legal sector has historically been slow to innovate digitally. The pandemic was quick to highlight sectors and specific organisations...
AI & Automation, CRM & Data
September 22, 2022
The Future Of Travel: 5 Ways AI Is Changing The Game
When it comes to travel, artificial intelligence (AI) is changing the game. From booking airfare and hotels to creating personalised...
Manufacturing, Commerce & Experience Platforms
September 2, 2022
Why most B2B manufacturers could be missing out on millions of dollars
Traditionally, taking a direct to customer (D2C) route for manufacturing brands has been a strategy predominantly reserved for business to...
Financial Services, Digital Marketing & Media
August 31, 2022
Law Firm Digital Marketing Strategy Guide
Law firm digital marketing strategy, sometimes referred to as internet marketing strategy is critical for the future success of modern...
Financial Services, Content Operations
August 9, 2022
Content Marketing for Law Firms: The Guide for Success
Content marketing costs 62% less than traditional marketing and has the potential to generate three times as many new revenue...
Commerce & Experience Platforms, CRM & Data
July 11, 2022
5 WAYS TO GET STARTED WITH AN OMNICHANNEL MARKETING STRATEGY, TO TURN BROWSERS INTO BUYERS
Shopping for products, exclusively at an online store, is a behaviour of the past. Customers are now habitually interacting with...
CRM & Data, Customer Experience (CX)
June 29, 2022
GA4: The Latest Google Analytics Update
In October, Google announced the latest version of Google Analytics, Google Analytics 4 (GA4), which is set to roll out...
CRM & Data, Customer Experience (CX)
May 10, 2022
The 5 key benefits of working with a Business Analyst.
Working with a Business Analyst (BA) can have long-lasting benefits for your business, bringing a range of knowledge and skills,...