Insights
Insight-driven, quality-focused content written by the experts.
AI & Automation, CRM & Data
January 4, 2024
CRM at the centre of your customer-centric business
Customer Relationship Management (CRM) is still extremely important to any business that has anything more than one contact, and...
Commerce & Experience Platforms, CRM & Data
January 4, 2024
How companies can use data to drive smarter business decisions
Intro: Reinventing how companies use data to drive smarter business decisions and create better customer experiences. To help companies...
AI & Automation, CRM & Data
January 4, 2024
Digital Transformation Is More Than Swapping Selling Systems
Digital transformation touches every aspect of your business. Companies such as Intrepid Travel (the largest small group adventure travel...
CRM & Data, Customer Experience (CX)
January 4, 2024
Top tips for digital transformation success in 2023
10 challenges you need to overcome to ensure your transformation is successful Digital Transformation is often seen by business...
AI & Automation, CRM & Data
January 3, 2024
Are you getting the best value from your Call Centre?
Customer Experience Analytics Arm Call Centres with Data for Converting More Bookings Call centres are valuable in aiding conversions,...
Travel & Transport, Customer Experience (CX)
January 3, 2024
Marketing for Tourism: The Biggest Mistakes
The tourism sector is soaring. More and more people are looking for their escape from reality heading into the new...
Ecommerce, AI & Automation
January 2, 2024
Onsite Search Fixes for Every Home and Furniture Retailer
Onsite search is one of your best tools to support a seamless customer journey. Yet 94% of consumers report they’ve...
CRM & Data, Customer Experience (CX)
January 2, 2024
Meeting customer’s expectations, creating a connecting company
Having entered the post-pandemic era it’s even more important that brands need to adapt to continue meeting customer expectations....
Travel & Transport, Digital Marketing & Media
December 21, 2023
Aviation Seo Tips – 9 Tips To Improve Your Rankings
Using SEO (Search Engine Optimisation) for an airline’s website can dramatically help increase sales and make more people aware of...
Ecommerce, CRM & Data
December 15, 2023
Gaining Value From Your Product Recommendations: Cross-selling on Any Device
According to a study by Barilliance, personalised product recommendations account for up to 31% of e-commerce site revenues. Shoppers have...
CRM & Data, Digital Marketing & Media
November 28, 2023
Google Announced as DMA Gatekeeper – What Does this Mean?
Google was recently announced as an official gatekeeper of the Digital Markets Act (DMA) – but what does this mean,...
AI & Automation, Commerce & Experience Platforms
November 16, 2023
Abandoned Cart Automation in Sitecore Send
With the average cart abandonment rate at over 70% according to Baymard Institute it’s no surprise that e-commerce clients focus...