Insights
Insight-driven, quality-focused content written by the experts.
AI & Automation, CRM & Data
November 15, 2023
Optimizely Zaius
The leading provider of digital experience platform solutions is only getting stronger. Optimizely (formerly Episerver) acquired Boston-based Zaius, a prominent...
Ecommerce, AI & Automation
November 14, 2023
Maintaining Quality Customer Experience During Peak Sale Seasons
Sale seasons are the biggest shopping times for home and furniture brands. But with this influx of customers, maintaining a...
Ecommerce, Commerce & Experience Platforms
November 7, 2023
Driving Loyalty During Financial Crisis
In the summer of 2023, sofa giant DFS claimed that the highest mortgage rates since 2008 have “depressed sales volumes...
AI & Automation, Optimizely
November 3, 2023
Opal AI: Your New Virtual Assistant
Artificial intelligence or AI, is a hot topic and will continue to be especially in the world of business and...
Ecommerce, AI & Automation
November 2, 2023
Designing the perfect basket: The hidden secret of e-commerce success
Inventory management can make or break an online store. It’s about optimizing stock levels, ensuring products are readily available when...
AI & Automation, CRM & Data
October 23, 2023
Sitecore Send: Everything you need to know (Part 2)
In Part One of ‘Everything you need to know before getting started with Sitecore Send,’ we laid the foundation for...
Financial Services, Content Operations
October 18, 2023
Content Marketing For Asset Management
82% of customers prefer organisations with a content presence, this is a great opportunity for savvy, client-centric asset management firms....
AI & Automation, Commerce & Experience Platforms
October 12, 2023
Optimizely One
Optimizely, the leading digital experience platform (DXP) provider, recently held Opticon 2023 in San Diego, where they have revealed the...
Events, AI & Automation
October 11, 2023
Highlights From Sitecore DX 2023 Minneapolis
The Sitecore DX 2023 Minneapolis event was nothing short of spectacular, captivating the 500+ attendees with a number of exciting...
AI & Automation, Customer Experience (CX)
October 5, 2023
What Does Optimizely Do?
Businesses now have a one stop shop solution for managing content, conducting experiments and optimising customer experiences. It’s a powerful...
Ecommerce, Commerce & Experience Platforms
September 21, 2023
Time is running out: Essential strategies for B2B Black Friday 2023
As we approach Black Friday 2023, the clock is ticking for B2B brands to finalise their strategies and make the...
Events, AI & Automation
September 19, 2023
7 Learnings from BrightonSEO 2023
BrightonSEO is one of the world’s leading digital marketing conferences, and this year’s event did not disappoint! With over 10,000...