Insights
Insight-driven, quality-focused content written by the experts.
Ecommerce, Commerce & Experience Platforms
Driving Loyalty During Financial Crisis
In the summer of 2023, sofa giant DFS claimed that the highest mortgage rates since 2008 have “depressed sales volumes by 15% to 20% across the market.” Inflation outpacing wages, fewer first-time buyers, and falling housing prices deterring people from... Read more
AI & Automation, Optimizely
Opal AI: Your New Virtual Assistant
Artificial intelligence or AI, is a hot topic and will continue to be especially in the world of business and marketing. It’s already reshaping how we do day to day business operations and organisations that embrace AI position themselves to... Read more
Ecommerce, AI & Automation
Designing the perfect basket: The hidden secret of e-commerce success
Inventory management can make or break an online store. It’s about optimizing stock levels, ensuring products are readily available when customers need them, and minimizing excess inventory that can tie up capital. Whilst brands can look to make improvements in... Read more
AI & Automation, CRM & Data
Sitecore Send: Everything you need to know (Part 2)
In Part One of ‘Everything you need to know before getting started with Sitecore Send,’ we laid the foundation for harnessing the power of Sitecore Send in your email marketing endeavours, exploring Sitecore Send’s Email Lists and Campaigns. Let’s continue... Read more
AI & Automation, Commerce & Experience Platforms
Optimizely One
Optimizely, the leading digital experience platform (DXP) provider, recently held Opticon 2023 in San Diego, where they have revealed the pioneering marketing operating system: Optimizely One. A groundbreaking solution that delivers unparalleled levels of adaptability, ease of use, and authority... Read more
Events, AI & Automation
Highlights From Sitecore DX 2023 Minneapolis
The Sitecore DX 2023 Minneapolis event was nothing short of spectacular, captivating the 500+ attendees with a number of exciting announcements and content. For Sagittarius, it was even more exciting as the event marked our official launch in the USA!... Read more
AI & Automation, Customer Experience (CX)
What Does Optimizely Do?
Businesses now have a one stop shop solution for managing content, conducting experiments and optimising customer experiences. It’s a powerful platform for customer engagement and business growth. The combination of the number one testing facilities in the world with over... Read more
Events, AI & Automation
7 Learnings from BrightonSEO 2023
BrightonSEO is one of the world’s leading digital marketing conferences, and this year’s event did not disappoint! With over 10,000 attendees from over 100 countries, BrightonSEO was a hotbed of industry knowledge and innovation. Many valuable insights and strategies were... Read more