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Insights

Insight-driven, quality-focused content written by the experts.

Digital Marketing & Media, Performance Marketing

May 4, 2023

Automotive Digital Marketing Strategy

The automotive industry has witnessed significant changes in recent years, with the rise of digital marketing strategies being one of...

Customer Experience (CX), Personalisation & CRO

April 27, 2023

Six Key Takeaways from Sitecore DX Europe

The first Sitecore DX 2023 Europe – Accelerate your Journey was a high-energy one-day conference held in London on 25th...

AI & Automation, Customer Experience (CX)

April 20, 2023

The Future of E-commerce with AI

In the last few months, we have observed rapid development of new generative AI systems coming to life and very...

Optimizely, Personalisation & CRO

April 5, 2023

Sitecore Personalize: The Solution to Google Optimize

Bye Google Optimize… Hello Sitecore Personalize With the news that Google Optimize and Optimize 360 will sunset at the end...

CRM & Data, Digital Marketing & Media

April 4, 2023

Optimizely Google Analytics

Optimizely users are able to utilise both Google Analytics and Optimizely Analytics to obtain deeper insights than just one tool...

Commerce & Experience Platforms, Customer Experience (CX)

March 29, 2023

6 COMPETITIVE ADVANTAGES SUSTAINABLE WEBSITE CAN GIVE YOUR BRAND

With hundreds of other priorities, sustainability can often be seen as a tick box exercise that companies feel they should...

Commerce & Experience Platforms, Customer Experience (CX)

March 24, 2023

GETTING YOUR WEBSITE RAMADAN-READY: A GUIDE TO FORGING LONG LASTING RELATIONSHIPS WITH YOUR CUSTOMERS DURING RAMADAN

Ramadan is a significant event in the Islamic calendar, observed by over 1 billion Muslims worldwide. With the increasing reliance...

Digital Marketing & Media, Optimizely

March 22, 2023

Email Marketing For Insurance Companies

99% of email owners look at their inboxes at least once a day. Making email marketing for insurance companies a...

Customer Experience (CX), Optimizely

February 20, 2023

Google Optimize 360 vs Optimizely

As many businesses will know, Google Optimize 360 will be sunsetting on September 30 2023. If you’re a user of...

Commerce & Experience Platforms, Personalisation & CRO

February 20, 2023

CONTENT MARKETING FOR MANUFACTURING COMPANIES: WHERE DO YOU BEGIN?

For most manufacturing brands, having a solid industrial content marketing strategy is key to engage and retain customers. 79% of businesses...

Customer Experience (CX), Optimizely

February 3, 2023

SEO For Insurance Companies

Google processes over 8.5 billion searches daily and almost monopolises the search engine space with a global market share of...

Remarkable News, Content Operations

February 3, 2023

Sagittarius continues its 13th year of support for Race Of Champions

This was the second year of Race Of Champions Snow and Ice, held in Sweden and we were back to...

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