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Insights

Insight-driven, quality-focused content written by the experts.

Travel & Transport, Content & Experience

March 14, 2024

Airline Marketing Strategies

74% of total travel and tourism revenue will be generated through online sales by 2027. Investing in robust airline marketing...

Channel Optimisation, Content & Experience

March 13, 2024

7 Tactics For Web Conversion Optimisation

A well-designed website is no longer enough. Organisations need to ensure their online presence converts visitors into paying customers or...

Events, Content & Experience

March 11, 2024

SUGMEA

We spoke to Issy Stephen, about her experience at Sitecore DX and presenting at SUGMEA in February. Issy is the...

Travel & Transport, CRM & Data
Ecommerce, Content & Experience

March 7, 2024

Contentful ECommerce

In the world of digital commerce, the quest for a seamless, engaging, and personalised customer experience is relentless, the increasing...

Content & Experience, Experience Platforms & Operations

March 7, 2024

Optimizely Marketplace

In today’s competitive landscape, offering a personalised and consistent customer experience is no longer a luxury, it’s a necessity. With...

Events, Content & Experience

March 6, 2024

Sitecore DX Dubai 2024

Sitecore DX Dubai 2024: Key Takeaways for Businesses Sitecore DX Dubai 2024 brought together digital experience professionals from around the...

Content & Experience, Experience Platforms & Operations

March 5, 2024

Optimizely Gartner Magic Quadrant

For the fifth consecutive year, Gartner has recognised Optimizely as a market leading Digital Experience Platform and Content Marketing Platform....

Remarkable News, Experience Platforms & Operations

March 1, 2024

The Optimizely MVP Award

The Optimizely community thrives on the contributions of its members, and the Optimizely Most Valuable Professional (OMVP) program celebrates those...

Ecommerce, Content & Experience

February 29, 2024

What is BigCommerce?

The right ecommerce platform for your business is more crucial than ever. Among the long list of options available, one...

Travel & Transport, Content & Experience

February 29, 2024

Aviation Digital Marketing

The aviation industry is no stranger to evolution. From the dawn of commercial flight to the era of digital transformation,...

Events, CRM & Data

February 28, 2024

Gartner Magic Quadrant 2024 – Salesforce Named Leading CDP

In a time when 70% of organisations struggle to provide completely connected user experiences across all channels,  it’s crucial for...

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