Insights

Insight-driven, quality-focused content written by the experts.

Content Operations, Customer Experience (CX)

BACK TO (HYBRID) WORK

In the year and a half where chats at the coffee machine were traded for Slack channels, and team meetings replaced by Zoom calls, having a robust technical infrastructure to support your business has become make or break for a... Read more
AI & Automation, Digital Marketing & Media

Reaching your target audience with AI.

An honest conversation about AI – Part 3 This week is about starting an honest conversation about AI. By walking through what AI means for marketers we are trying to paint a clearer picture of how it can help you... Read more
Commerce & Experience Platforms, CRM & Data

Capex vs Opex – Two ways to show your investment in digital.

When it comes to business expenditure it’s very much the good, the bad and ugly depending on which side of the fence you sit and what day it is. If you run a small business or work in accounts, then... Read more
AI & Automation, CRM & Data

Will digital-savvy construction companies outperform their peers?

One cannot think about the year 2020 without being reminded of the term “annus horribilis”. With all companies suffering from the shock of coronavirus and many cutting costs or going out of business. Those that are most innovative and forward-thinking... Read more
Content Operations, Customer Experience (CX)

The Power of Positivity.

If you want to, you can find a million reasons to hate life and be angry at the world. Or, if you want to, you could find a million reasons to love life and be happy. Choose wisely – Cari... Read more
Commerce & Experience Platforms, Content Operations

NAVIGATING HEADLESS, CONTENT, AND BRAND CONTROL

It’s a fairly well-known fact that people have a very short attention span. In fact, it’s a miracle that you’ve even made it past the abstract of this post. However, once somebody has decided that they ‘need’ something (and the... Read more
Commerce & Experience Platforms, Content Operations

YOUR DIGITAL CHANNEL – WITHOUT THE CANNIBAL

Any business who has recognised the advantage of going to market through a retail channel consisting of third parties, and therefore expanding its possible network exponentially, has also recognised the problems of being one step away from the end customer.... Read more
Content Operations, CRM & Data

CORPORATE DATA RESPONSIBILITY AND GDPR WEBINAR

If you didn’t manage to make the webinar, or you’d like to share the information with your colleagues, then you can listen in on the video below. This is a 45 minute video presented by James Derry, Co-Founder of Nemetos,... Read more

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