Insights
Insight-driven, quality-focused content written by the experts.
Remarkable News, Customer Experience (CX)
Sagittarius awarded 3 Sitecore MVPs for 2023
Elite distinction awarded for commitment and dedication to the Sitecore community Sagittarius today announced that Ian MacArthur, CEO, Christine Bookless and Robert McGovern, Sitecore Optimisation Consultants, have been named Ambassador MVP and Strategy MVPs (Most Valuable Professionals)... Read more
Commerce & Experience Platforms, Customer Experience (CX)
THE METAVERSE AND ECOMMERCE, WHAT YOU NEED TO KNOW
Whilst the metaverse may still feel like something from a sci-fi film, its impact has the potential to revolutionise how customers shop. And the time to start planning it into your customer journeys may be a lot closer than you... Read more
AI & Automation, Commerce & Experience Platforms
HOW TO RECESSION PROOF YOUR ECOMMERCE BRAND
Economists, businesses and consumers alike are feeling the pinch of the cost of living crisis across the UK and beyond. “Usually recessions sneak up on us. CEOs never talk about recessions,” says economist Mark Zandi of Moody’s Analytics. “Now it... Read more
Content Operations, Personalisation & CRO
Content Marketing For Insurance Companies
Content marketing for insurance companies costs 62% less than other traditional marketing approaches and can drive three times more sales opportunities. For insurance companies, content marketing provides the perfect vehicle to build meaningful customer relationships, educate, drive revenue and build... Read more
Customer Experience (CX), CX Strategy & Transformation
SITECORE EXPERIENCE MANUFACTURING GUIDE
To deliver value to every buyer, manufacturers must peel away the layers to get closer to their end customers and personalize at scale. In manufacturing, stronger bonds make all the difference The bar has been set. Behaviors have changed. Buyers... Read more
Commerce & Experience Platforms, Content Operations
KEY TAKEAWAYS FROM CONTENTFUL FAST FORWARD, AND WHAT TO EXPECT IN 2023
Our team headed to the Contentful Fast Forward London roadshow on Tuesday 29th November to catch up with partners, speak to clients, and get up to speed with the Contentful roadmap for 2023. This was the first round of live... Read more
Financial Services, CRM & Data
Law Firm Marketing & Digital Maturity
The legal sector has historically been slow to innovate digitally. The pandemic was quick to highlight sectors and specific organisations that were out of touch and digitally immature. The series of lockdowns acted as a catalyst for digital transformation in... Read more
AI & Automation, CRM & Data
The Future Of Travel: 5 Ways AI Is Changing The Game
When it comes to travel, artificial intelligence (AI) is changing the game. From booking airfare and hotels to creating personalised itineraries, AI is making travel planning easier and more efficient. With one eye focused on operation experience and the other... Read more