Insights
Insight-driven, quality-focused content written by the experts.
Ecommerce, Content & Experience
November 27, 2023
Optimizely Customized Commerce
The world of e-commerce is volatile and organisations face the ongoing challenge of creating seamless, personalised and engaging buying experiences...
Ecommerce, CRM & Data
November 24, 2023
Sitecore Holiday Shopping Trends Report 2023
Sitecore’s third annual holiday report for the UK market launched this month, revealing some of the biggest trends in shopping...
Content & Experience, Optimizely
November 22, 2023
Is Optimizely Free?
The Free Plan Contrary to popular belief, Optimizely does offer a free plan: Free Feature Flagging. This plan is designed...
Content & Experience, Optimizely
November 17, 2023
VWO vs Optimizely: The Ultimate Showdown of Experimentation Tools
Data driven insights rule decision making and A/B testing (split testing) has emerged as an indispensable tool for optimising website...
Ecommerce, AI Agents & Automation
November 16, 2023
Abandoned Cart Automation in Sitecore Send
With the average cart abandonment rate at over 70% according to Baymard Institute it’s no surprise that e-commerce clients focus...
CRM & Data, Experience Platforms & Operations
November 15, 2023
Optimizely Zaius
The leading provider of digital experience platform solutions is only getting stronger. Optimizely (formerly Episerver) acquired Boston-based Zaius, a prominent...
Content & Experience, Experience Platforms & Operations
November 9, 2023
Optimizely Visual Builder
Optimizely is a pioneering force in the digital experience space, and this is rapidly picking up pace as it scales...
AI Agents & Automation, Content & Experience
November 3, 2023
Opal AI: Your New Virtual Assistant
Artificial intelligence or AI, is a hot topic and will continue to be especially in the world of business and...
Content & Experience, Experience Platforms & Operations
October 24, 2023
Optimizely Graph
Optimizely Graph has emerged as a game-changing solution that is redefining the way businesses create, manage and deliver their content....
CRM & Data, Digital Marketing
October 23, 2023
Sitecore Send: Everything you need to know (Part 2)
In Part One of ‘Everything you need to know before getting started with Sitecore Send,’ we laid the foundation for...
Events, Content & Experience
October 20, 2023
Optimizely SaaS
Optimizely, the leaders in digital experience platforms (DXP) held their annual conference Opticon 2023 in San Diego where they announced...
Financial Services, Content & Experience
October 18, 2023
Content Marketing For Asset Management
82% of customers prefer organisations with a content presence, this is a great opportunity for savvy, client-centric asset management firms....