Search SEO, AEO & GEO Optimisation
Be the source AI trusts, and the answer your potential customers see first.
Be the source AI trusts, and the answer your potential customers see first.
Search has evolved from “10 blue links” to AI-generated answers and experiences. Tools like Google’s AI Overviews, Microsoft Copilot, Perplexity and ChatGPT now summarise, cite and recommend, often before a user clicks.
Traditional SEO still matters (and we do plenty at Remarkable), but Answer Engine Optimisation (AEO) and Generative Experience Optimisation (GEO) are now critical extensions.
AI Overviews now appear on 48% of Google searches — up from 34.5% just eight months ago
60%+ of searches end with no click to any website; that rises to 93% when Google’s AI Mode is active
66% of Gen Z now use ChatGPT to find information nearly as often as Google — 28% start there directly
50% of B2B buyers now begin vendor research in an AI chatbot instead of a search engine, up 71% in four months
Brands cited inside AI Overviews earn 35% more organic clicks and 91% more paid clicks than uncited competitors
Insurance and financial queries trigger AI Overviews in 63% of cases — higher than almost any other regulated sector
We baseline your current position across traditional and generative search:
We optimise your information so AI can parse, trust, and re-use it.
We engineer your content, data and interfaces for generative AI consumption.
We work with your content, web development, and marketing/comms teams to embed AEO/GEO best practices into every part of your digital ecosystem.
AEO and GEO aren’t bolt-on tactics — they sit inside how Remarkable builds with AI across the board. We’re one of the world’s first Vercel Agent Foundations Certified agencies, and part of the Anthropic partner programme, which means we understand how answer engines actually reason, cite and recommend — not just how to game them.
Our AI Consultancy services (AI Vision, AI Foundations, AI Drive) and Revolution, our perpetual growth model, connect AEO/GEO into a wider AI strategy rather than leaving it as an isolated workstream.
August 11, 2026
Not long ago I watched a customer of an industrial technology business try to find out whether a piece of...
July 31, 2026
We’re proud to share that Remarkable is now one of the first agencies globally to become Vercel Agent Foundations Certified,...
June 4, 2026
Sitecore has acquired AI search optimisation platform Scrunch. For enterprise brands on Sitecore, the implications go well beyond a product announcement — they go to the heart of how buyers now find and evaluate you.
AEO is the practice of structuring content so AI systems — Google AI Overviews, ChatGPT, Perplexity, Copilot — can parse, trust and cite it as a direct answer, rather than optimising purely for a page ranking.
GEO extends that further, engineering a brand’s whole digital footprint — content, data, structured markup, interfaces — so it performs well across generative, conversational AI experiences, not just search result pages.
SEO targets rankings and clicks; AEO and GEO target citation and recommendation inside an AI-generated answer, which often means winning visibility even in a zero-click search.
Through AI Overview inclusion rates, LLM citation tracking across ChatGPT, Copilot and Perplexity, entity authority scoring, and attributed AI-driven traffic and conversions.
Sectors already seeing high AI Overview coverage — healthcare, insurance, financial services, education and B2B technology — where competitors are already being cited and customers are seeing AI answers before they see a website.
Let’s make your brand the source AI trusts.
And if AEO is one part of a bigger AI picture, see how it fits inside Revolution.