Insights

Contentful is an API-focused ‘composable content platform’ (headless CMS) that helps evolve businesses’ content marketing quality. The perfect step for smaller companies that are looking to evolve from platforms such as WordPress. The technology is a lower priced entry point... Read more

From made to specification bikes, to customising sports shoes, we all love the flexibility to choose what suits our unique needs and preferences best. So why shouldn’t it be the same with your business? Fortunately, composable allows you to do... Read more

The global manufacturing industry is being buffeted by geo-political and socio-economic challenges. In today’s turbulent marketplace, companies are looking to minimise this disruption and instability by prioritising customer experience and securing their supply chain. And they’re investing in digital marketing... Read more

Shopify is used by only 2% of the top one million e-commerce sites in the United Kingdom (Ranked by traffic volume). When looking at the websites that receive the highest volume of traffic in the UK, only 399 of the... Read more

The last time Optimizely held an in-person global annual conference was 2019. To quote Optimizely CEO Alexander Atzberger, “A lot has changed in the last 3 years”. Optimizely has been busy building on its CMS and E-commerce heritage to become one of... Read more

With an impressive customer base of famous brands such as Tommy Hilfiger, Peerius is a piece of the puzzle acquired in 2016 by Episerver to elevate the quality of the personalisation technology available to customers‘. The omnichannel personalisation vendor allowed Episerver to drive... Read more

Have you noticed a change in your buyer’s behaviour since the pandemic? Business customers are now taking the buying journey into their own hands, researching and purchasing without picking up the phone. Watch our new video to find out why... Read more