Insights
Insight-driven, quality-focused content written by the experts.
Remarkable News, Commerce & Experience Platforms
Ultimedia Becomes part of The Remarkable Group
We’ve joined the Remarkable Group. A group of integrated digital specialist consultancies that offer clients exceptional digital work on a global scale. This makes us a key part of the world’s leading digital experience platform (DXP) specialists, with expertise in Optimizely, Sitecore... Read more
Content Operations, Customer Experience (CX)
BACK TO (HYBRID) WORK
In the year and a half where chats at the coffee machine were traded for Slack channels, and team meetings replaced by Zoom calls, having a robust technical infrastructure to support your business has become make or break for a... Read more
AI & Automation, Digital Marketing & Media
Reaching your target audience with AI.
An honest conversation about AI – Part 3 This week is about starting an honest conversation about AI. By walking through what AI means for marketers we are trying to paint a clearer picture of how it can help you... Read more
Commerce & Experience Platforms, CRM & Data
Capex vs Opex – Two ways to show your investment in digital.
When it comes to business expenditure it’s very much the good, the bad and ugly depending on which side of the fence you sit and what day it is. If you run a small business or work in accounts, then... Read more
AI & Automation, CRM & Data
Will digital-savvy construction companies outperform their peers?
One cannot think about the year 2020 without being reminded of the term “annus horribilis”. With all companies suffering from the shock of coronavirus and many cutting costs or going out of business. Those that are most innovative and forward-thinking... Read more
Commerce & Experience Platforms, Customer Experience (CX)
B2B Customers Demand a B2C Shopping Experience
Like it or not B2B Expectations are dictated by Companies like Amazon. The new generation of business customers grew up with technology and use it daily in their personal lives, so when it comes to their professional lives, they expect... Read more
CRM & Data, Customer Experience (CX)
A PRACTICAL GUIDE TO TRACKING YOUR CUSTOMERS ON SITECORE
The Sitecore Customer Engagement platform is one of the best tracking platforms in the Web Content Management (WCM) industry. It has been ranked by Gartner as the top WCM in terms of ability to execute for the eighth year running. It’s heralded... Read more
Commerce & Experience Platforms, Customer Experience (CX)
What does Digital Transformation really mean and how do you go about it?
According to IDC, 40% of all technology spending in 2019, that is over $2 trillion dollars globally, will be spent on “Digital Transformation”. But what does that really mean? Is it all chest beating on the part of those CTOs... Read more