Insights
Insight-driven, quality-focused content written by the experts.
CRM & Data, Customer Experience (CX)
June 29, 2022
GA4: The Latest Google Analytics Update
In October, Google announced the latest version of Google Analytics, Google Analytics 4 (GA4), which is set to roll out...
Commerce & Experience Platforms, Content Operations
June 23, 2022
Episerver Content API
Take advantage of all the tools that come out of the box. Episerver, now known as Optimizely, includes features such...
Commerce & Experience Platforms, Customer Experience (CX)
June 8, 2022
Episerver 12 – Why upgrade?
Episerver is the preferred Digital Experience Platform (DXP) for over 9000 leading organisations worldwide. Episerver has made its mark in...
Commerce & Experience Platforms, Content Operations
June 8, 2022
Umbraco vs Episerver
Finding a website platform that is the best fit for your organisation takes a lot of consideration. You’re likely going...
Commerce & Experience Platforms, Customer Experience (CX)
May 16, 2022
What is Optimizely used for?
Optimizely (formerly known as Episerver) is a world leading digital experience technology. The Optimizely platform is used by ambitious organisations to...
Commerce & Experience Platforms, Customer Experience (CX)
May 9, 2022
Episerver 11 (Optimizely)
In 2021 the technology giant acquired experimentation software Optimizely, creating a world class digital experience platform (DXP) for ambitious enterprise-level organisations....
Commerce & Experience Platforms, Customer Experience (CX)
March 23, 2022
Episerver Customers
Which brands are choosing the DXP and why? Episerver / Optimizely is a globally recognised leader in digital experience technology. Consistently...
Commerce & Experience Platforms, Customer Experience (CX)
March 15, 2022
Episerver vs Magento
Which is best for ecommerce organisations? For ambitious commerce organisations, digital is key to their revenue pipeline, brand reputation and...
AI & Automation, Optimizely
March 7, 2022
Episerver Idio and Optimizely
Idio is the technology behind Optimizely Intelligence Cloud. The Episerver Idio acquisition happened in 2019, when Episerver (now Optimizely) were making...
Commerce & Experience Platforms, Customer Experience (CX)
February 24, 2022
Episerver Gartner Magic Quadrant
Episerver / Optimizely has been named a Leader for another consecutive year in Gartner Magic Quadrant for excellence in digital experience. First...
Commerce & Experience Platforms, Optimizely
February 22, 2022
Episerver vs WordPress
Which is the best investment for ambitious brands? There will be some people scratching their heads at why Episerver and...
Remarkable News, Commerce & Experience Platforms
February 17, 2022
Ultimedia launches in the Middle East
We are delighted to announce our launch in the Middle East & Africa (MEA). Our new offices in the Gulf...