Insights
Insight-driven, quality-focused content written by the experts.
Commerce & Experience Platforms, Optimizely
February 1, 2023
Optimizely Pricing
If you’re considering choosing Optimizely for your organisation, you’ll undoubtedly need to know how much it costs and more about...
Commerce & Experience Platforms, Personalisation & CRO
January 27, 2023
An (Almost) Definitive List of 100 Top AI Tools & Platforms for Marketing
There has been an unparalleled amount of hype surrounding the application of Artificial Intelligence (AI) in the tech and marketing...
Contentful, Optimizely
January 26, 2023
Contentful X Optimizely
Contentful is an API-focused ‘composable content platform’ (headless CMS) that helps evolve businesses’ content marketing quality. The perfect step for...
Content Operations, Personalisation & CRO
January 11, 2023
Content Marketing For Insurance Companies
Content marketing for insurance companies costs 62% less than other traditional marketing approaches and can drive three times more sales...
Ecommerce, Commerce & Experience Platforms
January 9, 2023
Episerver Commerce B2C and B2B Cloud
Get sophisticated B2C Commerce and B2B Commerce solutions, hosted and managed in the Cloud, from the same supplier. Episerver Commerce...
Commerce & Experience Platforms, Customer Experience (CX)
December 22, 2022
5 Digital Experience & Marketing Trends To Look Out For In 2023
It’s the most wonderful time of the year. Not just because marketers everywhere are looking to take a well-earned rest...
Commerce & Experience Platforms, Customer Experience (CX)
November 22, 2022
2022-2023 DIGITAL TRANSFORMATION IN GLOBAL MANUFACTURING
The global manufacturing industry is being buffeted by geo-political and socio-economic challenges. In today’s turbulent marketplace, companies are looking to...
Commerce & Experience Platforms, Optimizely
November 11, 2022
Optimizely vs Shopify – What’s the difference?
Shopify is used by only 2% of the top one million e-commerce sites in the United Kingdom (Ranked by traffic...
Commerce & Experience Platforms, Customer Experience (CX)
October 24, 2022
Opticon 2022 – Introducing the new Optimizely
The last time Optimizely held an in-person global annual conference was 2019. To quote Optimizely CEO Alexander Atzberger, “A lot has...
Customer Experience (CX), Optimizely
October 24, 2022
Peerius Episerver Explained
With an impressive customer base of famous brands such as Tommy Hilfiger, Peerius is a piece of the puzzle acquired...
Commerce & Experience Platforms, Customer Experience (CX)
October 24, 2022
Monetate vs Optimizely
Which is best for your organisation’s ecommerce solution? Monetate (acquired by KIBO in 2019) is a multivariate testing and personalisation...
Commerce & Experience Platforms, Customer Experience (CX)
October 20, 2022
MAKE A BIG IMPACT ON CUSTOMER LOYALTY AND YOUR ROI WITH THESE STEPS
PWC recently found that when customers feel appreciated, companies gain measurable benefits – including the chance to win more of...