Insights

Insight-driven, quality-focused content written by the experts.

Travel & Transport, AI & Automation

Airline Digital Transformation

Airlines are still recovering from the impact of the global pandemic and to try and regain customers, airline digital transformation emerges as a strategic imperative, now more than ever. To improve customer experience, enhance airline performance, and maintain competitiveness, an... Read more
Customer Experience (CX), Personalisation & CRO

Sitecore Website Essentials

Building a Sitecore website empowers you to create stunning customer experiences that capture attention and drive engagement. But a beautiful website is only half the battle. Ensuring optimal performance is critical. A slow, complicated or generic website will cause frustration... Read more
Events, Customer Experience (CX)

SUGMEA

We spoke to Issy Stephen, about her experience at Sitecore DX and presenting at SUGMEA in February. Issy is the youngest-ever Sitecore Strategy MVP and specialises in optimisation and digital strategy. “I recently had the incredible opportunity to attend Sitecore... Read more
CRM & Data, Customer Experience (CX)

What is Salesforce Data Cloud? Exploring the Leading CDP

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Ecommerce, Commerce & Experience Platforms

Contentful ECommerce

In the world of digital commerce, the quest for a seamless, engaging, and personalised customer experience is relentless, the increasing consumer demand for personalised experiences is highlighted by the fact that 71% of consumers expect companies to deliver personalised interactions,... Read more
Customer Experience (CX), Optimizely

Optimizely Marketplace

In today’s competitive landscape, offering a personalised and consistent customer experience is no longer a luxury, it’s a necessity. With 69% of customers craving just that: a seamless journey across all touchpoints. This is where a Digital Experience Platform (DXP)... Read more
Events, AI & Automation

Sitecore DX Dubai 2024

Sitecore DX Dubai 2024: Key Takeaways for Businesses Sitecore DX Dubai 2024 brought together digital experience professionals from around the globe to explore the latest trends and technologies in the DXP landscape. With the backdrop of beautiful Dubai, the event... Read more
Customer Experience (CX), Optimizely

Optimizely Gartner Magic Quadrant

For the fifth consecutive year, Gartner has recognised Optimizely as a market leading Digital Experience Platform and Content Marketing Platform. Surpassing Sitecore and Drupal with considerable distance whilst closing in on Adobe.  Optimizely (formerly Episerver) was first recognised in 2015... Read more

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