Insights

Insight-driven, quality-focused content written by the experts.

Travel & Transport, Commerce & Experience Platforms

Travel Industry Poised to Benefit from Web 3.0 & Blockchain

  Unify Data Consultancy explores how Web 3.0 and Blockchain will improve traveller experiences in 2023.   You’ve no doubt read about 2022’s cryptocurrency markets in turmoil, and so it’s easy to question the long-term value of many blockchain and... Read more
Manufacturing, Travel & Transport

What do the Travel and Manufacturing Markets Have in Common?

  After attending two conferences, similar challenges surface between these industries. I recently attended the World Travel Market (WTM) in London and then, a week later, the Manufacturing Week in Liverpool. It was very interesting to see how these two... Read more
Travel & Transport, AI & Automation

6 Ways AI Can Improve Business Performance

  Artificial intelligence (AI) is the ability of machines to learn and make decisions based on data and analytics. When used strategically, AI has the potential to make a massive impact on the way we go about our work.  ... Read more
CRM & Data, Customer Experience (CX)

Benefits of unified data to drive smarter business decisions

  Reinventing how companies use data to drive more intelligent business decisions whilst creating better customer experiences.   This article discusses how companies of all sizes can make better use of their data and realise the value that is locked... Read more
AI & Automation, CRM & Data

CRM at the centre of your customer-centric business

  Customer Relationship Management (CRM) is still extremely important to any business that has anything more than one contact, and where business success needs accurate and consistent data about your customers,  prospects, contacts, teams, suppliers and vendors. However, to be... Read more
Commerce & Experience Platforms, CRM & Data

How companies can use data to drive smarter business decisions

  Intro: Reinventing how companies use data to drive smarter business decisions and create better customer experiences. To help companies of all sizes make better use of their data and realise the value that is locked within it. Unify enables... Read more
CRM & Data, Customer Experience (CX)

Top tips for digital transformation success in 2023

  10 challenges you need to overcome to ensure your transformation is successful Digital Transformation is often seen by business leaders as a potential high cost and risk. And with a study from Boston Consulting Group suggesting that nearly 70%... Read more
AI & Automation, CRM & Data

Are you getting the best value from your Call Centre?

  Customer Experience Analytics Arm Call Centres with Data for Converting More Bookings Call centres are valuable in aiding conversions, especially in service industries and travel. Due to COVID and a high number of cancellations, especially for travel companies, delivering... Read more

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