Insights
Insight-driven, quality-focused content written by the experts.
Events, AI & Automation
7 Learnings from BrightonSEO 2023
BrightonSEO is one of the world’s leading digital marketing conferences, and this year’s event did not disappoint! With over 10,000 attendees from over 100 countries, BrightonSEO was a hotbed of industry knowledge and innovation. Many valuable insights and strategies were... Read more
AI & Automation, CRM & Data
Sitecore Send: Everything you need to know (Part 1)
Despite being a part of every brand’s marketing strategy since the dawn of time, email marketing is still one of the most effective ways to engage with your customers and stimulate sales. 99% of email users check their email daily,... Read more
AI & Automation, Customer Experience (CX)
Unveiling Sitecore’s Generative AI Integration
Sitecore, a leader in composable digital experience platforms and content management system (CMS) solutions, is revolutionising the marketing landscape with its seamless integration of generative AI (GAI). Dave O’Flanagan, Sitecore’s Chief Product Officer, recently highlighted this groundbreaking development in an... Read more
Ecommerce, AI & Automation
3 key takeaways from Seamless Middle East
Over the last two days, Dubai has played host to one of the most anticipated events in digital commerce: Seamless Middle East. With a staggering attendance of 15,000 industry professionals and more than 500 exhibitors, the event was the perfect... Read more
AI & Automation, Customer Experience (CX)
Optimizely AI – Supercharge Experiences with Generative Ai and Optimizely Dxp
Organisations around the world are already benefiting from generative AI. The software is being used in products like Optimizely Content Marketing Platform to elevate their digital transformation at speed. The use of generative AI with Optimizely DXP software can multiply... Read more
AI & Automation, Customer Experience (CX)
The Future of E-commerce with AI
In the last few months, we have observed rapid development of new generative AI systems coming to life and very quickly changing how we work and understand the day-to-day experience of the web, with ChatGPT being the centre of attention.... Read more
AI & Automation, Customer Experience (CX)
4 Ways ChatGPT Can Increase Productivity in UX
Have you ever wondered how you could use large language models to streamline your process as a UX designer? Have you ever thought about using large language models like Chat GPT to enhance your workflow? In this blog post, we’ll... Read more
AI & Automation, Commerce & Experience Platforms
HOW TO RECESSION PROOF YOUR ECOMMERCE BRAND
Economists, businesses and consumers alike are feeling the pinch of the cost of living crisis across the UK and beyond. “Usually recessions sneak up on us. CEOs never talk about recessions,” says economist Mark Zandi of Moody’s Analytics. “Now it... Read more