Insights
Insight-driven, quality-focused content written by the experts.
AI & Automation, Customer Experience (CX)
The Future of E-commerce with AI
In the last few months, we have observed rapid development of new generative AI systems coming to life and very quickly changing how we work and understand the day-to-day experience of the web, with ChatGPT being the centre of attention.... Read more
AI & Automation, Customer Experience (CX)
4 Ways ChatGPT Can Increase Productivity in UX
Have you ever wondered how you could use large language models to streamline your process as a UX designer? Have you ever thought about using large language models like Chat GPT to enhance your workflow? In this blog post, we’ll... Read more
AI & Automation, Commerce & Experience Platforms
HOW TO RECESSION PROOF YOUR ECOMMERCE BRAND
Economists, businesses and consumers alike are feeling the pinch of the cost of living crisis across the UK and beyond. “Usually recessions sneak up on us. CEOs never talk about recessions,” says economist Mark Zandi of Moody’s Analytics. “Now it... Read more
AI & Automation, CRM & Data
The Future Of Travel: 5 Ways AI Is Changing The Game
When it comes to travel, artificial intelligence (AI) is changing the game. From booking airfare and hotels to creating personalised itineraries, AI is making travel planning easier and more efficient. With one eye focused on operation experience and the other... Read more
AI & Automation, Optimizely
Episerver Idio and Optimizely
Idio is the technology behind Optimizely Intelligence Cloud. The Episerver Idio acquisition happened in 2019, when Episerver (now Optimizely) were making steps to advance their product offering with new capabilities such as automated content and product recommendations. Read more
AI & Automation, CRM & Data
Financial Service Trends For Digital In 2022
Over the last two years, trends within the financial services industry have irrefutably been shaped by a post-pandemic world. Now, as we emerge from another year of uncertainty and constantly changing restrictions, priorities have shifted yet again. With more players... Read more
AI & Automation, Digital Marketing & Media
Reaching your target audience with AI.
An honest conversation about AI – Part 3 This week is about starting an honest conversation about AI. By walking through what AI means for marketers we are trying to paint a clearer picture of how it can help you... Read more
AI & Automation, CRM & Data
Will digital-savvy construction companies outperform their peers?
One cannot think about the year 2020 without being reminded of the term “annus horribilis”. With all companies suffering from the shock of coronavirus and many cutting costs or going out of business. Those that are most innovative and forward-thinking... Read more