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Insight-driven, quality-focused content written by the experts.

Channel Optimisation, Content & Experience

July 25, 2024

Optimizely Visual Editor

The Optimizely visual editor makes creating a user friendly website simple. A good user experience (UX) on your website can...

Content & Experience, CRM & Data

July 17, 2024

Optimizely Amplitude Integration

87% of marketers believe that data is the most under-utilised asset within their company. Having access to actionable data is...

CRM & Data, Experience Platforms & Operations

July 1, 2024

Optimizely Plugin

Optimizely, a leading experimentation platform, empowers organisations to run Optimizely A/B testing, multivariate testing, personalise experiences, and optimise their websites...

AI Agents & Automation, Content & Experience

June 26, 2024

AI and Content Marketing

83% of marketers believe AI will have a positive impact on their SEO efforts, and 67% of businesses report a...

Property & Hospitality, Travel & Transport

June 5, 2024

Digital Marketing Strategy for Hotels

Capturing the attention of potential guests and standing out among the competition in the hospitality industry is increasingly challenging. With...

Property & Hospitality, Travel & Transport

May 24, 2024

Hotels Using AI in 2024

AI and ML are highly effective in hotels’ revenue planning, with a 60% customer satisfaction rate. The number of hotels...

Content & Experience, Optimizely

May 7, 2024

Optimizely vs Sanity

As businesses face the ongoing challenge of elevating user experiences to maintain a competitive edge, understanding the benefits of Optimizely...

Property & Hospitality, Travel & Transport

April 30, 2024

AI In Hotels

The hospitality industry is experiencing a huge shift, propelled by the relentless advancement of AI in hotels which is expected...

Remarkable News, Experience Platforms & Operations

April 23, 2024

Optimizely Gold Partner For Remarkable

We are excited to announce we have achieved an Optimizely Gold Partner status. We are proud to stand out as...

Content & Experience, Optimizely

April 18, 2024

Optimizely Content Marketing Platform

Optimizely CMP has been recognised as a leader in the Gartner Magic Quadrant for Content Marketing Platforms for the seventh...

AI Agents & Automation, CRM & Data
Events, AI Agents & Automation

April 15, 2024

SUGCON Key Takeaways

It was a real pleasure to welcome the Sitecore community to my home town of Dublin last week for this...

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