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Insights

Insight-driven, quality-focused content written by the experts.

Financial Services, Content & Experience

January 11, 2023

Content Marketing For Insurance Companies

Content marketing for insurance companies costs 62% less than other traditional marketing approaches and can drive three times more sales...

Ecommerce, Content & Experience

January 9, 2023

Episerver Commerce B2C and B2B Cloud

Get sophisticated B2C Commerce and B2B Commerce solutions, hosted and managed in the Cloud, from the same supplier. Episerver Commerce...

Ecommerce, Content & Experience

November 11, 2022

Optimizely vs Shopify – What’s the difference?

Shopify is used by only 2% of the top one million e-commerce sites in the United Kingdom (Ranked by traffic...

Events, Experience Platforms & Operations

October 24, 2022

Opticon 2022 – Introducing the new Optimizely

The last time Optimizely held an in-person global annual conference was 2019. To quote Optimizely CEO Alexander Atzberger, “A lot has...

Ecommerce, Channel Optimisation

October 24, 2022

Monetate vs Optimizely

Which is best for your organisation’s ecommerce solution? Monetate (acquired by KIBO in 2019) is a multivariate testing and personalisation...

Travel & Transport, AI Agents & Automation

September 22, 2022

The Future Of Travel: 5 Ways AI Is Changing The Game

When it comes to travel, artificial intelligence (AI) is changing the game. From booking airfare and hotels to creating personalised...

Content & Experience, Experience Platforms & Operations

June 23, 2022

Episerver Content API

Take advantage of all the tools that come out of the box. Episerver, now known as Optimizely, includes features such...

Content & Experience, Experience Platforms & Operations

June 8, 2022

Episerver 12 – Why upgrade?

Episerver is the preferred Digital Experience Platform (DXP) for over 9000 leading organisations worldwide. Episerver has made its mark in...

Content & Experience, Experience Platforms & Operations

June 8, 2022

Umbraco vs Episerver

Finding a website platform that is the best fit for your organisation takes a lot of consideration. You’re likely going...

Content & Experience, Experience Platforms & Operations

May 16, 2022

What is Optimizely used for?

Optimizely (formerly known as Episerver) is a world leading digital experience technology. The Optimizely platform is used by ambitious organisations to...

Experience Platforms & Operations, Optimizely

May 9, 2022

Episerver 11 (Optimizely)

In 2021 the technology giant acquired experimentation software Optimizely, creating a world class digital experience platform (DXP) for ambitious enterprise-level organisations....

Experience Platforms & Operations, Optimizely

March 23, 2022

Episerver Customers

Which brands are choosing the DXP and why? Episerver / Optimizely is a globally recognised leader in digital experience technology. Consistently...

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