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Insight-driven, quality-focused content written by the experts.

Customer Experience (CX), Optimizely

September 3, 2024

What Is Conversion Rate Optimisation (CRO)?

In 2024, businesses of all sizes are heavily reliant on their online presence to generate engagement, leads and sales. Having...

Events, Content Operations

August 19, 2024

Empowering success with an insightful Sitecore user group at Sagittarius HQ

We were thrilled to host a recent Sitecore User Group (SUG) at our Shoreditch headquarters in London. This dynamic gathering...

Customer Experience (CX), Optimizely

August 5, 2024

Increase Conversions for Your Business With The Ultimate Guide to Web Experimentation

Making informed decisions based on data rather than guesswork has become crucial. Web experimentation allows businesses to test and optimise...

Commerce & Experience Platforms, Customer Experience (CX)

July 29, 2024

Sitecore vs WordPress

With over 76 million websites using a content management system, it can be hard to determine which one is best...

Customer Experience (CX), Optimizely

July 25, 2024

Optimizely Visual Editor

The Optimizely visual editor makes creating a user friendly website simple. A good user experience (UX) on your website can...

AI & Automation, Customer Experience (CX)

July 22, 2024

Sitecore Digital Marketing: Maximising Your Online Presence

The global digital advertising and marketing market for 2024 is estimated at $667 billion and is projected to reach $786.2...

CRM & Data, Customer Experience (CX)

July 17, 2024

Optimizely Amplitude Integration

87% of marketers believe that data is the most under-utilised asset within their company. Having access to actionable data is...

AI & Automation, Content Operations

July 8, 2024

Content Marketing Strategy for Enterprise Brands

Content marketing is projected to be worth $600 billion by the end of 2024 and has the highest ROI out...

Customer Experience (CX), Personalisation & CRO

July 3, 2024

Conversion Rate Optimisation Strategies for Enterprise Brands

The top 25% of websites across all industries convert at a rate of 5.31% or higher, but many websites don’t...

CRM & Data, Customer Experience (CX)
Commerce & Experience Platforms, Customer Experience (CX)

June 27, 2024

Sitecore CMS: A Guide

Businesses are continually searching for robust solutions to manage and deliver personalised experiences to their customers. Optimising your website’s content...

AI & Automation, Personalisation & CRO

June 26, 2024

AI and Content Marketing

83% of marketers believe AI will have a positive impact on their SEO efforts, and 67% of businesses report a...

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