Insights
Insight-driven, quality-focused content written by the experts.
Commerce & Experience Platforms, Customer Experience (CX)
Episerver and Optimizely
Uncover what the Episerver Optimizely hybrid means for brands and the future of Digital Experience Platforms Is Episerver now Optimizely? Yes, Episerver is Optimizely. The longstanding leader in the Gartner Magic Quadrant for Digital Experience Platforms (DXP), completed its acquisition of Optimizely, the... Read more
CRM & Data, Customer Experience (CX)
Customer centricity in the Construction sector
Most businesses would aim or claim to be customer-centric. In the Construction and Manufacturing sectors, very few would be able to prove it. Defining who ‘the customer’ is can be the first and fundamental challenge. The next is to understand... Read more
Remarkable News, Commerce & Experience Platforms
Ultimedia Becomes part of The Remarkable Group
We’ve joined the Remarkable Group. A group of integrated digital specialist consultancies that offer clients exceptional digital work on a global scale. This makes us a key part of the world’s leading digital experience platform (DXP) specialists, with expertise in Optimizely, Sitecore... Read more
Commerce & Experience Platforms, Customer Experience (CX)
Digital in construction and manufacturing
This week I caught up with Paul Chandler, Marketing Director (Emerging Businesses) for Marshalls Plc and owner of Blake & Chandler Consulting Ltd. Paul has a combined 30 years of senior marketing and digital experience specifically in manufacturing and construction.... Read more
Remarkable News, Commerce & Experience Platforms
Sitecore awards Sagittarius Platinum Partner Status
Announced today, Industry-leading martech DXP Sitecore has awarded the prestigious Platinum Partner status to Sagittarius as part of Remarkable Group – elevating us and sister company Tanasuk to elite status across the globe. The partnership team at Sitecore lead by Bruce... Read more
Remarkable News, Customer Experience (CX)
G-Cloud 12: Sagittarius Awarded Tri-service Digital Accreditation
Sagittarius is pleased to announce that we’ve been awarded listings in all three categories of G-Cloud 12, which is the UK Government’s initiative to ease procurement for public-sector bodies when buying digital services that use cloud computing. We are now... Read more
Customer Experience (CX), Personalisation & CRO
Generational Marketing In Travel
In today’s digital landscape, multiple travel companies are discussing how to market to newer generations using generational marketing. In the current age, as each generation ages, the marketing strategies age with them and never remain stagnant. To be ahead of... Read more
Commerce & Experience Platforms, Customer Experience (CX)
B2B Customers Demand a B2C Shopping Experience
Like it or not B2B Expectations are dictated by Companies like Amazon. The new generation of business customers grew up with technology and use it daily in their personal lives, so when it comes to their professional lives, they expect... Read more