Insights
Insight-driven, quality-focused content written by the experts.
Commerce & Experience Platforms, Customer Experience (CX)
Optimizely SaaS
Optimizely, the leaders in digital experience platforms (DXP) held their annual conference Opticon 2023 in San Diego where they announced an exciting new product Optimizely One. An innovation which is going to revolutionise the world of content management systems (CMS).... Read more
AI & Automation, Commerce & Experience Platforms
Optimizely One
Optimizely, the leading digital experience platform (DXP) provider, recently held Opticon 2023 in San Diego, where they have revealed the pioneering marketing operating system: Optimizely One. A groundbreaking solution that delivers unparalleled levels of adaptability, ease of use, and authority... Read more
Events, AI & Automation
Highlights From Sitecore DX 2023 Minneapolis
The Sitecore DX 2023 Minneapolis event was nothing short of spectacular, captivating the 500+ attendees with a number of exciting announcements and content. For Sagittarius, it was even more exciting as the event marked our official launch in the USA!... Read more
Customer Experience (CX), Optimizely
Optimizely Experimentation: A Comprehensive Guide To The Leading Platform
In 2020, Episerver made the decision to purchase the worldwide experimentation leaders, Optimizely, and later rebranded the platform to Optimizely. The strategic union of leading forces in digital experience optimisation has been a turning point for DXP’s and since then... Read more
AI & Automation, Customer Experience (CX)
What Does Optimizely Do?
Businesses now have a one stop shop solution for managing content, conducting experiments and optimising customer experiences. It’s a powerful platform for customer engagement and business growth. The combination of the number one testing facilities in the world with over... Read more
Ecommerce, Commerce & Experience Platforms
Time is running out: Essential strategies for B2B Black Friday 2023
As we approach Black Friday 2023, the clock is ticking for B2B brands to finalise their strategies and make the most of one of the biggest shopping days of the year! While Black Friday has traditionally been associated with consumer-focused... Read more
Optimizely, Personalisation & CRO
Optimizely vs Sitecore
When looking for a new digital experience platform (DXP) it can be hard to understand what actually differentiates the market leaders. At a glance they seem very similar as both Optimizely and Sitecore are secure platforms developed in .NET web... Read more
Events, AI & Automation
7 Learnings from BrightonSEO 2023
BrightonSEO is one of the world’s leading digital marketing conferences, and this year’s event did not disappoint! With over 10,000 attendees from over 100 countries, BrightonSEO was a hotbed of industry knowledge and innovation. Many valuable insights and strategies were... Read more