Insights
Insight-driven, quality-focused content written by the experts.
Ecommerce, Commerce & Experience Platforms
Designing the Perfect Basket
Inventory management can make or break an online store. It’s about optimising stock levels, ensuring products are readily available when customers need them, and minimising excess inventory that can tie up capital. And whilst brands can look to make improvements... Read more
Commerce & Experience Platforms, Customer Experience (CX)
XM Cloud Plus
Sitecore DX in Minneapolis last month was an exciting affair, not just because it filled the gap where the annual Sitecore Symposium gathering would usually take place, but also because it was where Sitecore launched XM Cloud Plus and Sitecore... Read more
Commerce & Experience Platforms, Optimizely
Is Optimizely Free?
The Free Plan Contrary to popular belief, Optimizely does offer a free plan: Free Feature Flagging. This plan is designed to empower organisations to roll out new features and assess their impact without creating any costs. This plan provides access... Read more
Commerce & Experience Platforms, Design and Build
Sitecore Search results
While preparing for a recent talk at the London Sitecore User Group at Sagittarius offices on the subject of Sitecore Content Search: Building a frontend for Sitecore Search results, I discovered some great content (both from Sitecore and the wider... Read more
Customer Experience (CX), Optimizely
VWO vs Optimizely: The Ultimate Showdown of Experimentation Tools
Data driven insights rule decision making and A/B testing (split testing) has emerged as an indispensable tool for optimising website conversions and enhancing user experience. Two of the leading contenders in this field are VWO and Optimizely, both of which... Read more
AI & Automation, Commerce & Experience Platforms
Abandoned Cart Automation in Sitecore Send
With the average cart abandonment rate at over 70% according to Baymard Institute it’s no surprise that e-commerce clients focus significant effort around cart abandonment strategies. Cart abandonment occurs when a shopper adds a product to the online cart of... Read more
AI & Automation, CRM & Data
Optimizely Zaius
The leading provider of digital experience platform solutions is only getting stronger. Optimizely (formerly Episerver) acquired Boston-based Zaius, a prominent customer data platform (CDP). This strategic move has shown Optimizely’s commitment to empowering organisations to unlock their digital potential. By... Read more
Commerce & Experience Platforms, Optimizely
Optimizely Visual Builder
Optimizely is a pioneering force in the digital experience space, and this is rapidly picking up pace as it scales up its offering. Opticon 2023 saw the announcement of lots of exciting things for the Optimizely product suite, especially marketing... Read more