Insights

Insight-driven, quality-focused content written by the experts.

AI & Automation, Commerce & Experience Platforms

Unlock the Power of Optimizely CMS 12: Why Now is the Time to Upgrade

Upgrading Optimizely CMS for the Modern Digital Experience For organisations on previous version of the Optimizely CMS, the shift to CMS 12 represents more than a version change: it’s a strategic upgrade to a modern, secure, and future-proof platform. Businesses... Read more
Remarkable News, Commerce & Experience Platforms

Remarkable Lands Sitecore XM Cloud Specialisation

Big news: Remarkable has officially earned the Sitecore XM Cloud (XMC) Specialisation, and we couldn’t be more thrilled. This isn’t just another badge. It’s recognition of the real work we’ve been doing to help brands modernise their digital platforms, move... Read more
Manufacturing, CRM & Data

Remarkable Delivers UX-Led Digital Transformation for CRU Group

Remarkable is pleased to announce the successful completion of a major digital transformation programme for CRU Group, a global leader in market intelligence for mining, metals and fertilisers. The engagement began with an extensive UX and design discovery phase, where... Read more
Ecommerce, AI & Automation

How to Optimise Your Ecommerce Brand for ChatGPT Shopping

As generative AI reshapes how people search, browse, and buy, ChatGPT’s new shopping interface is positioning itself as a potentially exciting new ecommerce channel, presenting product cards, prices, reviews, and purchase links right inside the chat. We should be clear... Read more
CRM & Data, Customer Experience (CX)

Why Your CRM Is Damaging Your Business

Why do Nearly 65% of all CRM Implementations Fail? We explore these nine pitfalls for CRM implementations, and how fixing these issues will lead to a successful rollout.  Lacking a CRM strategy Unorganised objectives Scope creep—staying focused on early delivery... Read more
AI & Automation, Commerce & Experience Platforms

50 Reasons Why Digital Marketing Matters in 2025

Why the brands winning today (and tomorrow) are those investing smartly in digital. In the past 20 years, digital marketing has fully matured and is far from it’s old position as a a “nice to have”. It is genuinely a... Read more
AI & Automation, CRM & Data

10 Highlights from SUGCON Europe 2025 in Antwerp, Belgium

Spring has well and truly sprung, and that can only mean one thing for the Sitecore community in Europe – it’s time for SUGCON Europe 2025!  Antwerp, Belgium was the scene of this year’s gathering on the 3rd and 4th... Read more
Commerce & Experience Platforms, Customer Experience (CX)

Omnichannel Marketing Explained

Not to be mistaken as a synonym for multichannel, omnichannel marketing is a ubiquitous approach to marketing that benefits consumers and brands alike. Here, we explain exactly what omnichannel is, how it differs from other marketing strategies and discuss its... Read more

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