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TRW Automotive

Operating across 25 territories and 15 languages with no unified digital presence. Remarkable built TRW Automotive an award-winning platform that performed at global scale.

Case Study Driving Global Impact: TRW Automotive’s Award-Winning Digital Transformation

TRW Aftermarket is a global leader in automotive safety solutions and parts distribution. Operating across 25 territories and in 15 languages, the company delivers high-quality components and services to manufacturers, retailers, and consumers worldwide.

Objective

TRW Automotive sought to elevate its digital presence and customer engagement across global markets. The goal was to create a multilingual, high-performance platform that would drive organic traffic, improve user experience, and support brand visibility across diverse regions.

Solution

Leveraging the Optimizely platform, we designed and deployed a robust digital solution tailored for TRW’s international footprint. The site was built to support 15 languages and launched across 25 territories spanning four continents. Our approach focused on scalable architecture, responsive design, and SEO optimisation to maximise reach and performance. The project also integrated automated testing, CI/CD pipelines, and multilingual content management to ensure consistent quality and deployment efficiency.

Results

Award-winning digital acceleration with measurable impact.

  • 156% increase in mobile traffic
  • 56% rise in worldwide sessions
  • 41% growth in new users
  • 40% boost in desktop visits
  • The TRW Automotive project was recognised for its excellence in digital transformation and user experience, earning accolades for “Award-Winning Digital Acceleration” across multiple internal and external platforms.

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