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Robert McGovern

Lead Optimisation Consultant

As a Lead Optimisation Consultant, Rob is involved in all things Sitecore and Optimizely, and sits in the middle of our developers, designers, and the client, making sure that each project gets the most out of the tools and features that Sitecore and Optimizely offer.

In this composable world, Rob makes sure he stays on top of the latest tools and the features that become available for these tools on a regular basis. He helps in pitching and implementing new tools with both current and new clients, and you’ll generally find him working on strategic projects around content and personalisation, as well as delivering training to clients.

Rob has been a Sitecore Strategy MVP for the last three years.

Rob's Insights

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AI Agents & Automation, Content & Experience

The five things every marketer needs to know about the Optimizely CMS 13 launch

As an Optimizely Platinum Solution Partner – one of the first in the UK, no less – the team at... Read more
AI Agents & Automation, Content & Experience

5 Things Every Marketer Needs to Know About SitecoreAI

With the launch of SitecoreAI at Sitecore Symposium in November, Sitecore is reshaping how marketers create, manage, and optimise digital... Read more
AI Agents & Automation, Content & Experience

5 Super-Valuable AI Features in Sitecore Content Hub

AI is no longer just a buzzword in content operations. It’s becoming the backbone of how marketing teams plan, create,... Read more
AI Agents & Automation, Content & Experience

Creating Your Own AI Brand Assistant in Sitecore Stream

In a time when brands need consistency, agility, and authenticity across channels, having an AI-powered helper that “knows” your brand... Read more
Events, AI Agents & Automation

10 Highlights from SUGCON Europe 2025 in Antwerp, Belgium

Spring has well and truly sprung, and that can only mean one thing for the Sitecore community in Europe –... Read more
Content & Experience, Experience Platforms & Operations

What is Optimizely One?

The DXP ecosystem is constantly moving, with the main players always evolving their products and expanding their feature sets.  Optimizely... Read more
AI Agents & Automation, Content & Experience

First Look at Sitecore Stream

We’ve been dying to get our hands on Sitecore Stream ever since it was announced at Sitecore Symposium 2024 last... Read more
Content & Experience, Experience Platforms & Operations

Optimizely Visual Editor

The Optimizely visual editor makes creating a user friendly website simple. A good user experience (UX) on your website can... Read more

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