Insights
Insight-driven, quality-focused content written by the experts.
July 29, 2024
Sitecore vs WordPress
With over 76 million websites using a content management system, it can be hard to determine which one is best...
July 23, 2024
Creating Successful Hotel PPC Campaigns
All hotels share a common goal, increasing occupancy rates. But, how is this achieved at a time when digital marketing...
July 22, 2024
Salesforce Analytics
Nearly 80% of users have rated Salesforce Analytics Cloud “excellent” or “good”. Salesforce Analytics Cloud is a very powerful tool,...
July 17, 2024
Optimizely Amplitude Integration
87% of marketers believe that data is the most under-utilised asset within their company. Having access to actionable data is...
July 4, 2024
The Benefits of Using Salesforce CRM
Maintaining strong relationships with your customer base is crucial. Due to that, CRM systems have become essential tools that need...
July 3, 2024
Conversion Rate Optimisation Strategies for Enterprise Brands
The top 25% of websites across all industries convert at a rate of 5.31% or higher, but many websites don’t...
July 1, 2024
Optimizely Plugin
Optimizely, a leading experimentation platform, empowers organisations to run Optimizely A/B testing, multivariate testing, personalise experiences, and optimise their websites...
June 30, 2024
How Important is a Hotel CRM Software
June 19, 2024
Email Marketing For Hotels
When executed well, hotel email marketing generates an impressive £28 ROI for every £1 spent, delivering the highest marketing ROI...
June 13, 2024
Sitecore Personalisation for Enterprise Brands
Businesses today are striving to engage their audience in meaningful ways, tailoring content and interactions to meet individual preferences and...
June 12, 2024
What is a Salesforce Consultant?
In 2023, Salesforce generated $2.33 billion from professional services and other services alone; this reflects the high, and steadily increasing,...
June 4, 2024
Sitecore products: the complete guide to the Sitecore DXP portfolio
Sitecore is a leading provider of digital solutions that help organisations create, deliver, and optimise personalised experiences for their customers...