Insights
Insight-driven, quality-focused content written by the experts.
Insight-driven, quality-focused content written by the experts.
July 1, 2024
Optimizely, a leading experimentation platform, empowers organisations to run Optimizely A/B testing, multivariate testing, personalise experiences, and optimise their websites...
June 27, 2024
Sitecore's CMS has been reborn as SitecoreAI — unifying content, personalisation, search and data in one AI-first platform. Here's what it offers and how to choose your path.
June 19, 2024
When executed well, hotel email marketing generates an impressive £28 ROI for every £1 spent, delivering the highest marketing ROI...
June 10, 2024
For the first time, Gartner has recognised Sitecore as a market-leading Content Marketing Platform. This position of Sitecore in the...
June 5, 2024
Capturing the attention of potential guests and standing out among the competition in the hospitality industry is increasingly challenging. With...
May 29, 2024
With 70% of travellers booking hotels online, a robust SEO (Search Engine Optimisation) strategy is essential for hotels to stand...
May 29, 2024
In the competitive hospitality industry, first impressions are pivotal, and increasingly, these initial impressions are formed online. The digital presence...
May 29, 2024
BigCommerce is a leading ecommerce platform, supporting over 60,000 businesses worldwide with its robust suite of tools and scalable solutions....
May 24, 2024
AI and ML are highly effective in hotels’ revenue planning, with a 60% customer satisfaction rate. The number of hotels...
May 16, 2024
If you’re looking at this page, chances are you’re considering new website technology like Sitecore XP or Sitecore XM Cloud,...
May 15, 2024
Mastering the art of conversion rate optimisation (CRO) is essential for hotels aiming to maximise online bookings and revenue. CRO...
May 14, 2024
Creating a robust content marketing strategy for hotels that are looking to expand their customer base is essential. The good...