Insights
Insight-driven, quality-focused content written by the experts.
Insight-driven, quality-focused content written by the experts.
September 23, 2024
Ultimedia, (now known as Remarkable) the UK’s fastest growing Optimizely partner has recently been awarded Platinum status by the platform...
September 12, 2024
Brands are constantly seeking ways to capture consumer attention, whether in B2B or B2C sectors. To succeed, companies need control...
August 19, 2024
Conversion rate optimisation (CRO) is the process of improving the percentage of visitors to a website who take a desired...
August 5, 2024
Making informed decisions based on data rather than guesswork has become crucial. Web experimentation allows businesses to test and optimise...
August 5, 2024
Contentful has evolved from headless CMS to composable content platform — with Studio, AI Actions and native personalisation. Here's what it is today and why enterprises choose it.
July 25, 2024
The Optimizely visual editor makes creating a user friendly website simple. A good user experience (UX) on your website can...
July 23, 2024
All hotels share a common goal, increasing occupancy rates. But, how is this achieved at a time when digital marketing...
July 22, 2024
The global digital advertising and marketing market for 2024 is estimated at $667 billion and is projected to reach $786.2...
July 17, 2024
87% of marketers believe that data is the most under-utilised asset within their company. Having access to actionable data is...
July 8, 2024
Content marketing is projected to be worth $600 billion by the end of 2024 and has the highest ROI out...
July 1, 2024
Optimizely, a leading experimentation platform, empowers organisations to run Optimizely A/B testing, multivariate testing, personalise experiences, and optimise their websites...
June 27, 2024
Sitecore's CMS has been reborn as SitecoreAI — unifying content, personalisation, search and data in one AI-first platform. Here's what it offers and how to choose your path.