Insights
Insight-driven, quality-focused content written by the experts.
May 10, 2023
4 Benefits of Website Personalisation for Financial Brands
In today’s digital landscape, financial brands face increasing competition and challenges in reaching and engaging their target audience. Website personalisation...
April 5, 2023
Sitecore Personalize: The Solution to Google Optimize
Bye Google Optimize… Hello Sitecore Personalize With the news that Google Optimize and Optimize 360 will sunset at the end...
April 4, 2023
Optimizely Google Analytics
Optimizely users are able to utilise both Google Analytics and Optimizely Analytics to obtain deeper insights than just one tool...
March 22, 2023
Email Marketing For Insurance Companies
99% of email owners look at their inboxes at least once a day. Making email marketing for insurance companies a...
February 20, 2023
Why Optimizely?
Optimizely (Formerly Episerver) is a market-leading digital solution built for organisations looking to unlock their digital potential. Optimizely is an...
February 3, 2023
SEO For Insurance Companies
Google processes over 8.5 billion searches daily and almost monopolises the search engine space with a global market share of...
February 1, 2023
Episerver Find Developer Index Overview
Episerver is now Optimizely. Episerver acquired Optimizely in 2020 and took on the Optimizely name in 2021, so Episerver CMS...
February 1, 2023
Launchdarkly Vs Optimizely
Explore LaunchDarkly vs Optimizely (also known as Episerver) as we take a closer look at which feature flagging platform is...
January 11, 2023
Content Marketing For Insurance Companies
Content marketing for insurance companies costs 62% less than other traditional marketing approaches and can drive three times more sales...
October 24, 2022
Opticon 2022 – Introducing the new Optimizely
The last time Optimizely held an in-person global annual conference was 2019. To quote Optimizely CEO Alexander Atzberger, “A lot has...
October 24, 2022
Monetate vs Optimizely
Which is best for your organisation’s ecommerce solution? Monetate (acquired by KIBO in 2019) is a multivariate testing and personalisation...
October 18, 2022
Getting Started with Sitecore Personalize: A Beginner’s Guide to Website Personalisation
Being able to show your customers relevant content is a must in today’s eCommerce environment, which is why tools like...