Insights

March 8, 2024

What is Salesforce Data Cloud? Exploring the Leading CDP

Salesforce Data Cloud — now Data 360 — unifies customer data in real time and powers Agentforce AI agents. Here's what it is, how it works, and why it leads the CDP market.

March 6, 2024

Sitecore DX Dubai 2024

Sitecore DX Dubai 2024: Key Takeaways for Businesses Sitecore DX Dubai 2024 brought together digital experience professionals from around the...

March 1, 2024

The Optimizely MVP Award

Update, October 2026: Our team has won more than 10 OMVP awards over the years. Read about our 2026 OMVP...

February 28, 2024

Gartner Magic Quadrant 2024 – Salesforce Named Leading CDP

In a time when 70% of organisations struggle to provide completely connected user experiences across all channels,  it’s crucial for...

February 23, 2024

Data Privacy Management: Strategies for Safe Data Handling

89% of IT leaders cite security as a top priority because organisations of all sizes are under immense pressure to...

February 21, 2024

CRM Adoption – A Guide for Higher ROI

Did you know that only 40% of businesses achieve a CRM adoption rate of 90% or higher? This startling statistic...

February 16, 2024

Salesforce Sales Cloud Einstein: Increasing Forecasting Accuracy

February 9, 2024

Sitecore MVPs 2024

Today, Sitecore has announced the 2024 Sitecore MVPs (Most Valuable Professionals)! This is the 18th year of the programme, with...

February 4, 2024

4 Essential Steps to Crafting a Tailored CRM Strategy for Business Success

A well-defined Customer Relationship Management (CRM) Strategy can catapult a business from mediocrity to market leadership by optimising customer interactions...

January 31, 2024

Artificial Intelligence in Airlines

While artificial intelligence (AI) remains a relatively recent development, it is gaining widespread recognition, and one sector at the forefront...

January 29, 2024

Sitecore XM Cloud Forms

A brand new, very welcome new feature has come to Sitecore XM Cloud – Sitecore XM Cloud forms! Forms are...

January 24, 2024

Travel Web Page Design Tips

First impressions matter in digital. With 83% of adults wanting to book their trips online, your travel web page design...