Insights

February 28, 2024

Gartner Magic Quadrant 2024 – Salesforce Named Leading CDP

In a time when 70% of organisations struggle to provide completely connected user experiences across all channels,  it’s crucial for...

February 27, 2024

Optimizely vs Contentstack

With 90% of people exclaiming personalised experiences are desirable, having a robust content management system (CMS) built for creating, optimising...

February 23, 2024

Data Privacy Management: Strategies for Safe Data Handling

89% of IT leaders cite security as a top priority because organisations of all sizes are under immense pressure to...

February 21, 2024

CRM Adoption – A Guide for Higher ROI

Did you know that only 40% of businesses achieve a CRM adoption rate of 90% or higher? This startling statistic...

February 21, 2024

Improving Ecommerce Conversion Rates

The average ecommerce conversion rate is between 2.5% to 3%. Conversions can change depending on the organisation or conversion actions,...

February 16, 2024

Salesforce Sales Cloud Einstein: Increasing Forecasting Accuracy

February 4, 2024

4 Essential Steps to Crafting a Tailored CRM Strategy for Business Success

A well-defined Customer Relationship Management (CRM) Strategy can catapult a business from mediocrity to market leadership by optimising customer interactions...

February 4, 2024

AI in Customer Service: What is It & Why Do You Need It?

Embracing the AI Revolution in Customer Service In an era where technological advancements are not just innovations but necessities, the...

February 4, 2024

Why Data Analysis is Key to Making Strategic Marketing Decisions

January 29, 2024

Sitecore XM Cloud Forms

A brand new, very welcome new feature has come to Sitecore XM Cloud – Sitecore XM Cloud forms! Forms are...

January 24, 2024

Travel Web Page Design Tips

First impressions matter in digital. With 83% of adults wanting to book their trips online, your travel web page design...

January 17, 2024

Travel Ecommerce Platform Essentials

The online travel market is expected to reach $690.71 billion by 2026 Brands who want to stay ahead need a dynamic...