Insights

Insight-driven, quality-focused content written by the experts.

Customer Experience (CX), Design and Build

Sitecore XM Cloud Forms

A brand new, very welcome new feature has come to Sitecore XM Cloud – Sitecore XM Cloud forms! Forms are one of those fundamental parts of a website. They let your customers do things like get in touch with you,... Read more
Travel & Transport, Customer Experience (CX)

Travel Web Page Design Tips

First impressions matter in digital. With 83% of adults wanting to book their trips online, your travel web page design can make or break your success. If customers don’t recognise your brand, struggle to navigate or can’t trust the website... Read more
Travel & Transport, Commerce & Experience Platforms

Travel Ecommerce Platform Essentials

The online travel market is expected to reach $690.71 billion by 2026 Brands who want to stay ahead need a dynamic travel ecommerce platform tailored to the unique and complex needs of their customers.  In this blog, we are looking at... Read more
CRM & Data, Customer Experience (CX)

Cultivating a Culture of Clean Data: The Training Imperative

  Holistically training all new hires on data quality protocols ensures data integrity and positive customer experiences resulting in savvy data-driven decisions.    There are countless claims about how data has become one of the most prized resources in any... Read more
CRM & Data, Customer Experience (CX)

4 Threats To Digital Transformation For Global Manufacturers

  Our sister consultancy, Nemetos Tanasuk, asked different global manufacturers about their biggest predicted challenges heading into 2023.    Digital transformation lands in the top biggest challenges expected by respondents at number three, with cybersecurity threats and rising costs of... Read more
CRM & Data, Customer Experience (CX)

Why Customer-first Companies Must Be Connected Companies

  Customer expectations have evolved, and without connected data and advanced insights and records, you risk falling short of your competition.  A company that strategically wants to put its customer at the heart of its business needs to think about... Read more
CRM & Data, Customer Experience (CX)

5 Steps to Data Unification to Support Customer Experience

  The process of unifying data has been proven to enhance the customer experience.  Customers increasingly expect instant, real-time responses to their questions and self-service options available on their chosen communication method and from any device. Connected systems and data... Read more
CRM & Data, Customer Experience (CX)

Benefits of unified data to drive smarter business decisions

  Reinventing how companies use data to drive more intelligent business decisions whilst creating better customer experiences.   This article discusses how companies of all sizes can make better use of their data and realise the value that is locked... Read more

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