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Insight-driven, quality-focused content written by the experts.

Ecommerce, Content & Experience

February 29, 2024

What is BigCommerce?

The right ecommerce platform for your business is more crucial than ever. Among the long list of options available, one...

Events, CRM & Data

February 28, 2024

Gartner Magic Quadrant 2024 – Salesforce Named Leading CDP

In a time when 70% of organisations struggle to provide completely connected user experiences across all channels,  it’s crucial for...

CRM & Data, Salesforce

February 23, 2024

Data Privacy Management: Strategies for Safe Data Handling

89% of IT leaders cite security as a top priority because organisations of all sizes are under immense pressure to...

CRM & Data, Human Enablement

February 21, 2024

CRM Adoption – A Guide for Higher ROI

Did you know that only 40% of businesses achieve a CRM adoption rate of 90% or higher? This startling statistic...

CRM & Data, Salesforce
CRM & Data, Human Enablement

February 4, 2024

4 Essential Steps to Crafting a Tailored CRM Strategy for Business Success

A well-defined Customer Relationship Management (CRM) Strategy can catapult a business from mediocrity to market leadership by optimising customer interactions...

Agentic Orchestration, CRM & Data

February 4, 2024

AI in Customer Service: What is It & Why Do You Need It?

Embracing the AI Revolution in Customer Service In an era where technological advancements are not just innovations but necessities, the...

CRM & Data, Digital Marketing
Content & Experience, CRM & Data

January 29, 2024

Sitecore XM Cloud Forms

A brand new, very welcome new feature has come to Sitecore XM Cloud – Sitecore XM Cloud forms! Forms are...

Travel & Transport, Content & Experience

January 24, 2024

Travel Web Page Design Tips

First impressions matter in digital. With 83% of adults wanting to book their trips online, your travel web page design...

Content & Experience, Experience Platforms & Operations

January 18, 2024

Optimizely CMS 13 Benefits For Your Organisation 

Choosing the right Content Management System (CMS) is paramount for organisations aiming to stay ahead in the competitive online space....

Travel & Transport, Content & Experience

January 17, 2024

Travel Ecommerce Platform Essentials

The online travel market is expected to reach $690.71 billion by 2026 Brands who want to stay ahead need a dynamic...

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