Insights
Insight-driven, quality-focused content written by the experts.
Financial Services, Channel Optimisation
June 20, 2023
Programmatic Advertising in Financial Services Marketing
In today’s digital age, programmatic advertising has emerged as a powerful tool for marketers to reach their target audience effectively....
Content & Experience, Experience Platforms & Operations
June 14, 2023
Optimizely DXP vs Kentico
When it comes to selecting the right digital experience platform (DXP) for your organisation, there are several options to consider....
Events, Content & Experience
June 13, 2023
Key Takeaways from the 2023 Romanian Testing Conference
The recent Romanian Testing Conference (RTC2023) provided an exceptional platform for professionals in the field of quality engineering to gather...
CRM & Data, Digital Marketing
June 8, 2023
Audience Segmentation Explained
Audience segmentation is a strategy employed in marketing which involves defining subgroups or segments within your target audiences to provide...
Ecommerce, Channel Optimisation
June 8, 2023
Unleashing ecommerce potential: Sidestep these commerce personalisation mistakes
With the abundance of choices available to consumers and a growing expectation for convenience, tailoring shopping experiences is paramount for...
Experience Platforms & Operations, Sitecore
May 31, 2023
Sitecore vs. Adobe
In today’s digital age, businesses need robust digital experience platforms to deliver engaging customer experiences, and two of the most...
Remarkable News, Experience Platforms & Operations
May 26, 2023
Sagittarius Awarded Ucommerce Silver Partner
Sagittarius is thrilled to announce its recent achievement of Silver Partner status with Ucommerce, a renowned provider of e-commerce solutions....
CRM & Data, Human Enablement
May 24, 2023
Unlocking Digital Transformation Success: The Power of Company Culture
Just in case the industry buzzword ‘Digital Transformation’ has passed you, the phrase refers to adopting new technologies and digital...
Ecommerce, Events
May 24, 2023
3 key takeaways from Seamless Middle East
Over the last two days, Dubai has played host to one of the most anticipated events in digital commerce: Seamless...
Financial Services, Content & Experience
May 10, 2023
4 Benefits of Website Personalisation for Financial Brands
In today’s digital landscape, financial brands face increasing competition and challenges in reaching and engaging their target audience. Website personalisation...
Content & Experience, Experience Platforms & Operations
April 24, 2023
10 Steps to Migrate to Sitecore XM Cloud
The release of Sitecore Experience Manager Cloud, commonly referred to as XM Cloud, in 2022 represented Sitecore’s continued focus and...
Content & Experience, Experience Platforms & Operations
April 21, 2023
Sitecore Search – Making Search Successful for Your platform
Given that search is expected on a Sitecore implementation and a necessity for your brand to succeed, what are the...