Insights

Insight-driven, quality-focused content written by the experts.

Salesforce

Salesforce Sitecore Accelerator – Achieve Effortless Connectivity

Brands with digital aspirations constantly seek methods to integrate customer relationship management (CRM) with digital experience platforms (DXP). The Salesforce Sitecore Accelerator combines the expertise of Sitecore, a premier provider of digital experience technology, with Salesforce, the top CRM provider... Read more
Ecommerce

BigCommerce vs Shopify

Selecting the right ecommerce platform is pivotal for the success and scalability of your business. With the rapid evolution of online shopping, the choice between BigCommerce and Shopify represents more than just a technical selection; it’s a strategic decision that... Read more
Sitecore

Sitecore 10.4 : Powering Digital Experiences

Businesses need to create personalised, engaging experiences that resonate with their audience and drive conversions. This is where a powerful Digital Experience Platform (DXP) like Sitecore 10 comes in. Sitecore is a leading DXP that empowers marketers to deliver exceptional... Read more
Sitecore

Sitecore Pricing

Sitecore is an enterprise-level DXP platform that operates on a fee-based model, but navigating Sitecore pricing and the tools you may need can prove challenging.  Due to the various licensing models, deployment options, and add-ons available, Sitecore costs vary greatly.... Read more
Sitecore

SEO for Airlines

With a staggering 68% of online travel experiences beginning with a search engine, SEO for airlines is a vital focus for brands that want to stand out. SEO (Search Engine Optimisation) remains one of the top ways to attract high-intent... Read more
Optimizely

Optimizely vs Sanity

As businesses face the ongoing challenge of elevating user experiences to maintain a competitive edge, understanding the benefits of Optimizely vs Sanity is more relevant than ever. With over 8 in 10 individuals feeling restricted by their current CMS and... Read more
Travel & Transport

Ecommerce for Hotels

The hospitality industry, an ever-evolving sector marked by fierce competition and high customer expectations, has been shaped by the advent of digital technology. Today, the need to integrate ecommerce into the business strategies of hotels is not just an option,... Read more
Travel & Transport

AI In Hotels

The hospitality industry is experiencing a huge shift, propelled by the relentless advancement of AI in hotels which is expected to reach £345.42 million by 2025. From the initial inquiry about a destination to the final checkout, Artificial Intelligence (AI)... Read more

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