Insights
Insight-driven, quality-focused content written by the experts.
Content Operations, Customer Experience (CX)
Optimizely CMS: Maximise Your Website’s Potential
Optimising your website’s content management system (CMS) is essential to staying ahead of the competition. Whatever your organisation’s digital goal is, Optimizely CMS has the power to elevate your digital marketing performance and deliver sophisticated online experiences. Content Creation Management... Read more
Content Operations, Digital Marketing & Media
Sustainability in Digital Marketing
In a recent Sitecore SMAC webinar, Christine Bookless, a Sitecore Strategy MVP and Lead Sitecore Optimisation Consultant from Sagittarius, shared valuable insights on sustainable marketing practices. This blog focuses on Christine’s presentation, highlighting the environmental impact of digital advertising campaigns,... Read more
Content Operations, Optimizely
Optimizely Welcome
The Leading Content Marketing Platform The CMP can be used by more then just Optimizely customers. The two target audiences for the platform are: Organisations on ageing, old or less ambitious platforms are able to integrate a top tier tool... Read more
Content Operations, Digital Marketing & Media
Automotive Seo Tips
The benefits that SEO (Search Engine Optimisation) can bring to your website have the potential to be exceptional for driving revenue and brand awareness. 68% of online experiences start with search engines, and yet marketers across the automotive sector are... Read more
Design and Build, SEO and AI Discovery
Digital Sustainability: How our Internet Habits Impact the Environment
Despite the uprise of terms such as ‘digital sustainability’, when most people think of climate change, they tend to think about tangible industries like aviation and agriculture or the negative impact of deforestation and landfills. Every year, roughly 37 billion... Read more
Customer Experience (CX), Design and Build
Key Takeaways from the 2023 Romanian Testing Conference
The recent Romanian Testing Conference (RTC2023) provided an exceptional platform for professionals in the field of quality engineering to gather and exchange valuable insights. Aaron Ingram and Christian Bratosin-Brodel, Sagittarius’ Engineering team members, attended the conference and were inspired by... Read more
Content Operations, CRM & Data
Unlocking Digital Transformation Success: The Power of Company Culture
Just in case the industry buzzword ‘Digital Transformation’ has passed you, the phrase refers to adopting new technologies and digital tools to change how a business operates fundamentally. It involves using digital technology to streamline processes, improve efficiency, enhance customer... Read more
Content Operations, Digital Marketing & Media
SEO content strategy
It’s a common misconception that SEO (search engine optimisation) can suck the joy out of content creation, turning a ‘content strategy’ into a simple checklist task with little room for creativity. In actuality, SEO not only provides a strong set... Read more