Insights
Insight-driven, quality-focused content written by the experts.
CRM & Data, Experience Platforms & Operations
July 1, 2024
Optimizely Plugin
Optimizely, a leading experimentation platform, empowers organisations to run Optimizely A/B testing, multivariate testing, personalise experiences, and optimise their websites...
AI Agents & Automation, Content & Experience
June 26, 2024
AI and Content Marketing
83% of marketers believe AI will have a positive impact on their SEO efforts, and 67% of businesses report a...
Property & Hospitality, Travel & Transport
June 5, 2024
Digital Marketing Strategy for Hotels
Capturing the attention of potential guests and standing out among the competition in the hospitality industry is increasingly challenging. With...
Property & Hospitality, Travel & Transport
May 24, 2024
Hotels Using AI in 2024
AI and ML are highly effective in hotels’ revenue planning, with a 60% customer satisfaction rate. The number of hotels...
Content & Experience, Optimizely
May 7, 2024
Optimizely vs Sanity
As businesses face the ongoing challenge of elevating user experiences to maintain a competitive edge, understanding the benefits of Optimizely...
Property & Hospitality, Travel & Transport
April 30, 2024
AI In Hotels
The hospitality industry is experiencing a huge shift, propelled by the relentless advancement of AI in hotels which is expected...
Remarkable News, Experience Platforms & Operations
April 23, 2024
Optimizely Gold Partner For Remarkable
We are excited to announce we have achieved an Optimizely Gold Partner status. We are proud to stand out as...
Content & Experience, Optimizely
April 18, 2024
Optimizely Content Marketing Platform
Optimizely CMP has been recognised as a leader in the Gartner Magic Quadrant for Content Marketing Platforms for the seventh...
Events, AI Agents & Automation
April 15, 2024
SUGCON Key Takeaways
It was a real pleasure to welcome the Sitecore community to my home town of Dublin last week for this...
Channel Optimisation, Content & Experience
March 28, 2024
Optimizely vs Dynamic Yield
In today’s hyper-competitive digital world, the quest for delivering personalised experiences to consumers has become paramount for businesses striving to...
Events, AI Agents & Automation
March 14, 2024
TrailblazerDX 2024
What is TrailblazerDX? TrailblazerDX, formerly known as the Salesforce Developer Conference, is an annual event that stands at the forefront...