Insights
Insight-driven, quality-focused content written by the experts.
Financial Services, Digital Marketing
August 10, 2023
Email Marketing for Financial Services: Leveraging the Power of Digital Communication
83% of wealth management companies credit email marketing as the primary driver of customer acquisition. This figure is supported by...
Ecommerce, Content & Experience
July 20, 2023
Optimizely Commerce
Business centric organisations have been much slower to adapt and keep up with consumer focused brands. Site journeys on B2B...
Content & Experience, Optimizely
July 12, 2023
Sitecore vs Optimizely
When it comes to Sitecore vs Optimizely, the initial similarities between the two platforms may catch your attention. Both Scandinavian-born...
Content & Experience, Digital Marketing
June 30, 2023
Optimizely Welcome
The Leading Content Marketing Platform The CMP can be used by more then just Optimizely customers. The two target audiences...
Content & Experience, Experience Platforms & Operations
June 14, 2023
Optimizely DXP vs Kentico
When it comes to selecting the right digital experience platform (DXP) for your organisation, there are several options to consider....
AI Agents & Automation, Content & Experience
May 18, 2023
Optimizely AI – Supercharge Experiences with Generative Ai and Optimizely Dxp
Organisations around the world are already benefiting from generative AI. The software is being used in products like Optimizely Content...
Content & Experience, Optimizely
May 15, 2023
How to use Optimizely
If your organisation has recently started a digital transformation onto the Optimizely platform, receiving the correct training and support on...
Ecommerce, AI Agents & Automation
April 20, 2023
The Future of E-commerce with AI
In the last few months, we have observed rapid development of new generative AI systems coming to life and very...
AI Agents & Automation, Content & Experience
April 18, 2023
4 Ways ChatGPT Can Increase Productivity in UX
Have you ever wondered how you could use large language models to streamline your process as a UX designer? Have...
Channel Optimisation, Optimizely
April 5, 2023
Sitecore Personalize: The Solution to Google Optimize
Bye Google Optimize… Hello Sitecore Personalize With the news that Google Optimize and Optimize 360 will sunset at the end...
CRM & Data, Digital Marketing
April 4, 2023
Optimizely Google Analytics
Optimizely users are able to utilise both Google Analytics and Optimizely Analytics to obtain deeper insights than just one tool...
Financial Services, Digital Marketing
March 22, 2023
Email Marketing For Insurance Companies
99% of email owners look at their inboxes at least once a day. Making email marketing for insurance companies a...