Insights

Insight-driven, quality-focused content written by the experts.

AI & Automation, CRM & Data

Will digital-savvy construction companies outperform their peers?

One cannot think about the year 2020 without being reminded of the term “annus horribilis”. With all companies suffering from the shock of coronavirus and many cutting costs or going out of business. Those that are most innovative and forward-thinking... Read more
Commerce & Experience Platforms, Customer Experience (CX)

B2B Customers Demand a B2C Shopping Experience

Like it or not B2B Expectations are dictated by Companies like Amazon. The new generation of business customers grew up with technology and use it daily in their personal lives, so when it comes to their professional lives, they expect... Read more
CRM & Data, Customer Experience (CX)

A PRACTICAL GUIDE TO TRACKING YOUR CUSTOMERS ON SITECORE

The Sitecore Customer Engagement platform is one of the best tracking platforms in the Web Content Management (WCM) industry. It has been ranked by Gartner as the top WCM in terms of ability to execute for the eighth year running. It’s heralded... Read more
Commerce & Experience Platforms, Customer Experience (CX)

What does Digital Transformation really mean and how do you go about it?

According to IDC, 40% of all technology spending in 2019, that is over $2 trillion dollars globally, will be spent on “Digital Transformation”. But what does that really mean? Is it all chest beating on the part of those CTOs... Read more
CRM & Data, Personalisation & CRO

SITECORE 9. IT’S TIME TO UPGRADE. HERE’S WHY

With the end of the year approaching, businesses need to be thinking about their key priorities and what enhancements they can make to their company. Before going into 2019, have you fulfilled your 2018 priorities yet? Here are the six... Read more
CRM & Data, Sitecore

RESPONSIBLE PII PRACTICE

GDPR and Encryption When it comes to any Personally Identifiable Information (PII) that you hold, the GDPR requires you to “implement appropriate technical and organisational measures to ensure a level of security appropriate to the risk”. This is known as the ‘security principle’.... Read more
Content Operations, CRM & Data

CORPORATE DATA RESPONSIBILITY AND GDPR WEBINAR

If you didn’t manage to make the webinar, or you’d like to share the information with your colleagues, then you can listen in on the video below. This is a 45 minute video presented by James Derry, Co-Founder of Nemetos,... Read more
CRM & Data, Design and Build

Will GDPR Affect The Way Websites Are Built?

You’re probably already aware that the General Data Protection Regulation (GDPR) will come into effect on the 25th May. Especially after receiving multiple messages from companies, asking for consent to continue to hold your information, just so they can still... Read more

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