Insights

Insight-driven, quality-focused content written by the experts.

Commerce & Experience Platforms, Personalisation & CRO

The 4 Steps to Personalising Content on your Sitecore website

76% of consumers get frustrated when companies don’t use content personalisation. In 2022, consumers expect to be treated like an individual regardless of whether it is at their local cafe or corner shop, or on the online stores they visit.... Read more
Remarkable News, Commerce & Experience Platforms

Sagittarius Announced as Winner at Sitecore Partner Awards 2022

Sagittarius is excited to announce that it has won the Customer Value/Impact Award at the Sitecore Partner Awards 2022. Sagittarius was nominated for the jury’s consideration by two existing clients, Jacksons Fencing and Liontrust, for its dedication to creating experiences... Read more
Customer Experience (CX), Personalisation & CRO

4 Benefits Of Website Personalisation For Your Travel Brand

As a travel brand, you’ve probably heard of personalisation before – it’s the idea that every customer gets a unique experience on your website by tailoring the content to their interests, location, and other factors. Online platforms like Amazon, Netflix... Read more
Content Operations, Customer Experience (CX)

The 5 Pillars of Sitecore Content Hub: Explained.

Unless you’ve been living in a cave for the last ten years or so, you’ve probably heard the term “Content is King” more times than you care to recall. It might be a well worn trope, but there is truth... Read more
Commerce & Experience Platforms, Customer Experience (CX)

Headless Commerce in Travel

You may have recently heard the term ‘headless’ used in conversations around the future of travel commerce, but it’s far from just a buzzword. This exciting new evolution allows for quicker turnarounds and a more unified vision when building your... Read more
Content Operations, Customer Experience (CX)

What Is Digital Content Planning and Why Is It Important?

Whatever your business, be it a regional or global brand, the content you produce plays a vital role in your success, so content planning is an essential step. A well-formulated and executed content strategy not only drives more traffic at... Read more
CRM & Data, Customer Experience (CX)

How CDPs and First-Party Data can Help Solve the Cookie Crisis

Introduction Customer Data Platform (CDP) and First-Party Data are a few terms you’ll likely see appear when considering the future of online marketing- but what do they mean and how can CDPs benefit your business? We break down the current... Read more
AI & Automation, Optimizely

Episerver Idio and Optimizely

Idio is the technology behind Optimizely Intelligence Cloud. The Episerver Idio acquisition happened in 2019, when Episerver (now Optimizely) were making steps to advance their product offering with new capabilities such as automated content and product recommendations.  Read more

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