Insights
Insight-driven, quality-focused content written by the experts.
CRM & Data, Customer Experience (CX)
September 7, 2019
A PRACTICAL GUIDE TO TRACKING YOUR CUSTOMERS ON SITECORE
The Sitecore Customer Engagement platform is one of the best tracking platforms in the Web Content Management (WCM) industry. It has been...
Commerce & Experience Platforms, Customer Experience (CX)
September 2, 2019
What does Digital Transformation really mean and how do you go about it?
According to IDC, 40% of all technology spending in 2019, that is over $2 trillion dollars globally, will be spent...
Commerce & Experience Platforms, Customer Experience (CX)
January 22, 2019
CUSTOMER-CENTRIC APPROACH TO A B2B2C STRATEGY
The digital landscape is changing. The growth of online and the development of digital technology is changing customer expectations. This...
Commerce & Experience Platforms, Customer Experience (CX)
November 12, 2018
EXCLUSIVE PREVIEW – THE NEED FOR A NEW CUSTOMER-CENTRIC STRATEGY: B2B2C
Business strategies are changing. They are becoming more customer-centric, digitally-driven and multi-channel. These changes are in response to the growth...
CRM & Data, Personalisation & CRO
November 9, 2018
SITECORE 9. IT’S TIME TO UPGRADE. HERE’S WHY
With the end of the year approaching, businesses need to be thinking about their key priorities and what enhancements they...
CRM & Data, Sitecore
September 8, 2018
RESPONSIBLE PII PRACTICE
GDPR and Encryption When it comes to any Personally Identifiable Information (PII) that you hold, the GDPR requires you to “implement appropriate technical...
Commerce & Experience Platforms, Content Operations
June 18, 2018
NAVIGATING HEADLESS, CONTENT, AND BRAND CONTROL
It’s a fairly well-known fact that people have a very short attention span. In fact, it’s a miracle that you’ve...
Commerce & Experience Platforms, Content Operations
May 17, 2018
YOUR DIGITAL CHANNEL – WITHOUT THE CANNIBAL
Any business who has recognised the advantage of going to market through a retail channel consisting of third parties, and...
Content Operations, CRM & Data
May 10, 2018
CORPORATE DATA RESPONSIBILITY AND GDPR WEBINAR
If you didn’t manage to make the webinar, or you’d like to share the information with your colleagues, then you...
CRM & Data, Design and Build
May 8, 2018
Will GDPR Affect The Way Websites Are Built?
You’re probably already aware that the General Data Protection Regulation (GDPR) will come into effect on the 25th May. Especially...
CRM & Data, Customer Experience (CX)
April 19, 2018
Success with Stetga
Our team at Ultimedia have recently completed the first successful release of a digital programme of work with the Salford...
Remarkable News, CRM & Data
March 15, 2018
Corporate Data Responsibility (CDR)
For a number of years now, companies of all sizes have embraced Corporate Social Responsibility, or CSR as an integral part...