Insights

Insight-driven, quality-focused content written by the experts.

Ecommerce, Commerce & Experience Platforms

Strategic Personalisation

In retail, an isolated purchase reflects a moment of triumph.  But brands know that true success comes from transforming that single buy into a continuum of recurring revenue. In a landscape marked by budget-conscious consumers and a generation that is... Read more
Ecommerce, CRM & Data

Gaining Value From Your Product Recommendations: Cross-selling on Any Device

According to a study by Barilliance, personalised product recommendations account for up to 31% of e-commerce site revenues. Shoppers have come to expect tailored product suggestions that cater to their individual preferences and needs.  That being said, providing consistent recommendations... Read more
Commerce & Experience Platforms, Customer Experience (CX)

Optimizely Products

Optimizely is a leading provider of digital solutions that help organisations create, deliver, and optimise personalised experiences for their customers across all digital touchpoints. The vast suite of products empowers organisations to embrace the power of data and experimentation to... Read more
Ecommerce, Commerce & Experience Platforms

Sitecore Holiday Shopping Trends Report 2023

Sitecore’s third annual holiday report for the UK market launched this month, revealing some of the biggest trends in shopping right now. Working with Advanis, Sitecore surveyed over 2000 UK residents to understand their biggest concerns and motivators going into... Read more
Ecommerce, Commerce & Experience Platforms

Designing the Perfect Basket

Inventory management can make or break an online store. It’s about optimising stock levels, ensuring products are readily available when customers need them, and minimising excess inventory that can tie up capital. And whilst brands can look to make improvements... Read more
Commerce & Experience Platforms, Customer Experience (CX)

XM Cloud Plus

Sitecore DX in Minneapolis last month was an exciting affair, not just because it filled the gap where the annual Sitecore Symposium gathering would usually take place, but also because it was where Sitecore launched XM Cloud Plus and Sitecore... Read more
Commerce & Experience Platforms, Design and Build

Sitecore Search results

While preparing for a recent talk at the London Sitecore User Group at Sagittarius offices on the subject of Sitecore Content Search: Building a frontend for Sitecore Search results, I discovered some great content (both from Sitecore and the wider... Read more
Customer Experience (CX), Optimizely

VWO vs Optimizely: The Ultimate Showdown of Experimentation Tools

Data driven insights rule decision making and A/B testing (split testing) has emerged as an indispensable tool for optimising website conversions and enhancing user experience. Two of the leading contenders in this field are VWO and Optimizely, both of which... Read more

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