Insights

Insight-driven, quality-focused content written by the experts.

Commerce & Experience Platforms, Optimizely

Optimizely vs Contentstack

With 90% of people exclaiming personalised experiences are desirable, having a robust content management system (CMS) built for creating, optimising and delivering content to your target audience is key to success in the digital world. Crafting a captivating digital experience... Read more
AI & Automation, CRM & Data

Salesforce Sales Cloud Einstein: Increasing Forecasting Accuracy

We'll work with you to turn valuable insights into an actionable roadmap that helps you get exactly where you want to be. Read more
AI & Automation, CRM & Data

AI in Customer Service: What is It & Why Do You Need It?

Embracing the AI Revolution in Customer Service In an era where technological advancements are not just innovations but necessities, the integration of Artificial Intelligence (AI) in Customer Service is no longer a futuristic concept but a concrete reality. This integration... Read more
AI & Automation, CRM & Data

Why Data Analysis is Key to Making Strategic Marketing Decisions

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Travel & Transport, AI & Automation

Artificial Intelligence in Airlines

While artificial intelligence (AI) remains a relatively recent development, it is gaining widespread recognition, and one sector at the forefront of embracing this innovation is the airline industry. In recent years, the aviation sector has undergone a significant transformation through... Read more
Travel & Transport, AI & Automation

Marketing for travel brands in 2024

The travel industry is regaining pace in 2024 and travellers are even more eager to get away. Travel and airline digital transformation is at an all-time high, with brands looking for better ways to reach their audience at the right... Read more
Commerce & Experience Platforms, Optimizely

Optimizely CMS 13 Benefits For Your Organisation 

Choosing the right Content Management System (CMS) is paramount for organisations aiming to stay ahead in the competitive online space. Optimizely CMS, formerly known as Episerver, stands out as a robust and versatile solution that offers a variety of advantages... Read more
Travel & Transport, Commerce & Experience Platforms

Travel Ecommerce Platform Essentials

The online travel market is expected to reach $690.71 billion by 2026 Brands who want to stay ahead need a dynamic travel ecommerce platform tailored to the unique and complex needs of their customers.  In this blog, we are looking at... Read more

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