Insights
Insight-driven, quality-focused content written by the experts.
Ecommerce, Channel Optimisation
December 15, 2023
Gaining Value From Your Product Recommendations: Cross-selling on Any Device
According to a study by Barilliance, personalised product recommendations account for up to 31% of e-commerce site revenues. Shoppers have...
Digital Marketing, Sitecore
November 28, 2023
Google Announced as DMA Gatekeeper – What Does this Mean?
Google was recently announced as an official gatekeeper of the Digital Markets Act (DMA) – but what does this mean,...
Ecommerce, CRM & Data
November 24, 2023
Sitecore Holiday Shopping Trends Report 2023
Sitecore’s third annual holiday report for the UK market launched this month, revealing some of the biggest trends in shopping...
Ecommerce, Agentic Orchestration
November 16, 2023
Abandoned Cart Automation in Sitecore Send
With the average cart abandonment rate at over 70% according to Baymard Institute it’s no surprise that e-commerce clients focus...
CRM & Data, Experience Platforms & Operations
November 15, 2023
Optimizely Zaius
The leading provider of digital experience platform solutions is only getting stronger. Optimizely (formerly Episerver) acquired Boston-based Zaius, a prominent...
Ecommerce, Agentic Orchestration
November 14, 2023
Maintaining Quality Customer Experience During Peak Sale Seasons
Sale seasons are the biggest shopping times for home and furniture brands. But with this influx of customers, maintaining a...
Ecommerce, Channel Optimisation
November 7, 2023
Driving Loyalty During Financial Crisis
In the summer of 2023, sofa giant DFS claimed that the highest mortgage rates since 2008 have “depressed sales volumes...
Agentic Orchestration, Content & Experience
November 3, 2023
Opal AI: Your New Virtual Assistant
Artificial intelligence or AI, is a hot topic and will continue to be especially in the world of business and...
Ecommerce, Content & Experience
November 2, 2023
Designing the perfect basket: The hidden secret of e-commerce success
Inventory management can make or break an online store. It’s about optimizing stock levels, ensuring products are readily available when...
CRM & Data, Experience Platforms & Operations
October 30, 2023
Sitecore Connect: Unleashing the Power
Maintaining an engaging customer experience and personalised online presence is crucial for businesses. Sitecore, a leading digital experience platform, has...
CRM & Data, Digital Marketing
October 23, 2023
Sitecore Send: Everything you need to know (Part 2)
In Part One of ‘Everything you need to know before getting started with Sitecore Send,’ we laid the foundation for...
Financial Services, Content & Experience
October 18, 2023
Content Marketing For Asset Management
82% of customers prefer organisations with a content presence, this is a great opportunity for savvy, client-centric asset management firms....