Insights
Insight-driven, quality-focused content written by the experts.
Travel & Transport, Commerce & Experience Platforms
January 17, 2024
Travel Ecommerce Platform Essentials
The online travel market is expected to reach $690.71 billion by 2026 Brands who want to stay ahead need a dynamic...
Commerce & Experience Platforms, Optimizely
January 8, 2024
What is Optimizely?
Optimizely, formerly Episerver, offers a variety of tools designed for marketers and other teams including experimentation, content management, personalisation and commerce...
Commerce & Experience Platforms, Customer Experience (CX)
January 8, 2024
ما هي Optimizely ؟
Optimizely عبارة عن منصة تجربة رقمية (DXP) تتيح لفرق التسويق وغيرها القدرة على إدارة وتحسين نشاطها الرقمي وتجربة العملاء عبر...
CRM & Data, Customer Experience (CX)
January 7, 2024
The Roadmap to Data-Driven Success: How Customer Data Unification Empowers Your Business.
In today’s hyper-connected, data-driven world, businesses are constantly inundated with a deluge of information. From customer interactions to sales transactions,...
CRM & Data, Customer Experience (CX)
January 7, 2024
5 Key Steps to Achieving Seamless Sales and Marketing Alignment
In today’s competitive business landscape, sales and marketing alignment is crucial for success. When sales and marketing collaborate seamlessly, leveraging...
CRM & Data, Customer Experience (CX)
January 7, 2024
Salesforce for Small Businesses: Cost-Effective CRM Solutions
In today’s dynamic and competitive business environment, effective customer relationship management is paramount for small businesses and startups. Salesforce, a...
CRM & Data, Customer Experience (CX)
January 7, 2024
What is Salesforce, and How Much Does it Cost?
Understanding the value of Salesforce and the digital transformation potential with Unify CRM Consultancy’s CRM overview and pricing summary....
CRM & Data, Customer Experience (CX)
January 7, 2024
Cultivating a Culture of Clean Data: The Training Imperative
Holistically training all new hires on data quality protocols ensures data integrity and positive customer experiences resulting in savvy...
CRM & Data, Customer Experience (CX)
January 7, 2024
4 Threats To Digital Transformation For Global Manufacturers
Our sister consultancy, Nemetos Tanasuk, asked different global manufacturers about their biggest predicted challenges heading into 2023. Digital...
CRM & Data, Customer Experience (CX)
January 7, 2024
Why Customer-first Companies Must Be Connected Companies
Customer expectations have evolved, and without connected data and advanced insights and records, you risk falling short of your...
CRM & Data, Customer Experience (CX)
January 7, 2024
5 Steps to Data Unification to Support Customer Experience
The process of unifying data has been proven to enhance the customer experience. Customers increasingly expect instant, real-time responses...