Insights

Around 61% of the world’s current population use social media. That’s a potential audience of billions. In today’s digital age, leveraging social media for digital marketing is critical for businesses across all industries, including financial services. Social media marketing provides... Read more

Staying Ahead of Cyber Threats with Regular Automated Pen Testing Cyber threats never stand still. Every day, new vulnerabilities and exploits emerge, placing organisations of all sizes at greater risk. Relying on one-time or infrequent security audits is no longer... Read more

For years, digital marketing and in-particular SEO (search engine optimisation), has been the frontline tactic for insurance brands looking to win online. Get your site ranking for the right keywords, and the quotes and conversions would follow. But the rules... Read more

Why Accessibility Matters Beyond Compliance  Website accessibility is often framed as a legal requirement—an obligation to meet the Web Content Accessibility Guidelines (WCAG) and comply with regulations like the European Accessibility Act (Read more about what the EAA means for... Read more

Introduction As financial services become increasingly digitalised, the need for strong cybersecurity is rising. Due to its nature, the financial services sector faces a higher number of threats than most industries; sensitive customer data as well as financial information makes... Read more

Introduction Although the global geopolitical landscape leading into 2025 makes the year’s financial trends difficult to predict, there are nevertheless a few emerging trends that look likely to shape the world of finance this year. From AI, to cybersecurity, to... Read more

What is the European Accessibility Act? The European Accessibility Act (EAA) is a piece of legislation aimed at making digital platforms more accessible to people living with some form of disability. Although the EAA is not a law in itself,... Read more

The rapid rise of Generative Artificial Intelligence (GenAI) in recent years has forced many industries to adapt and evolve at an astronomical rate. The financial services industry is no different: staying at the top of the game means embracing AI... Read more