Insights
Insight-driven, quality-focused content written by the experts.
Ecommerce, Commerce & Platforms
The Future of Experience: Designing for the Singular Interface
The way users interact with digital experiences is undergoing a profound transformation. The rise of AI-powered interfaces, ambient computing, and conversational design is pushing us towards a new paradigm: the singular interface. This isn’t just a design trend, it’s a... Read more
Ecommerce, AI
How to Optimise Your Ecommerce Brand for ChatGPT Shopping
As generative AI reshapes how people search, browse, and buy, ChatGPT’s new shopping interface is positioning itself as a potentially exciting new ecommerce channel, presenting product cards, prices, reviews, and purchase links right inside the chat. We should be clear... Read more
Quality Assurance
Think Your Data’s Safe? Why Automated Pen Testing Says Otherwise
Staying Ahead of Cyber Threats with Regular Automated Pen Testing Cyber threats never stand still. Every day, new vulnerabilities and exploits emerge, placing organisations of all sizes at greater risk. Relying on one-time or infrequent security audits is no longer... Read more
Digital Marketing, Quality Assurance
The Power of Accessibility: Transforming SEO & Discoverability
Why Accessibility Matters Beyond Compliance Website accessibility is often framed as a legal requirement—an obligation to meet the Web Content Accessibility Guidelines (WCAG) and comply with regulations like the European Accessibility Act (Read more about what the EAA means for... Read more
Quality Assurance
European Accessibility Act – What This Means for Businesses
What is the European Accessibility Act? The European Accessibility Act (EAA) is a piece of legislation aimed at making digital platforms more accessible to people living with some form of disability. Although the EAA is not a law in itself,... Read more
Quality Assurance
6 Accessibility Practices You Need to Know in 2025
Introduction “The power of the Web is in its universality. Access by everyone regardless of disability is an essential aspect.” – Tim Berners-Lee The above is one of my favourite quotes when it comes to my work as the QA... Read more
Ecommerce
How Much Does BigCommerce Cost
BigCommerce is a leading ecommerce platform, supporting over 60,000 businesses worldwide with its robust suite of tools and scalable solutions. But how much does BigCommerce cost? With global ecommerce sales projected to reach $6.4 trillion by 2024, choosing the right... Read more
Ecommerce
BigCommerce vs Shopify
Selecting the right ecommerce platform is pivotal for the success and scalability of your business. With the rapid evolution of online shopping, the choice between BigCommerce and Shopify represents more than just a technical selection; it’s a strategic decision that... Read more